How to Gain "Influencer" level traction without being a d*@!-bag
Alexander J Brooks
Helping Speakers, Coaches, Training & Consulting Companies to Book Calls and Close Deals from LinkedIn ? Digital Nomad, Health Nut, Serial Entrepreneur
If you're reading this article, you're probably an impact-driven coach, consultant, or entrepreneur who wants to make a difference in the world.
You don't need to enroll all the people to do so...
But you do need to connect with enough of the right people to sustain yourself, your family, and your business.
Ultimately, you want to put yourself in the position where you can think about the bigger picture: how you can serve more people in an even more powerful way.
And have some fun in the process ;)
If that sounds like you, then you are definitely in the right place.
See, I work specifically with people like yourself because you face an interesting dilemma.
You want to grow your business.
But you want to do it in a particular way.
You don't want to sacrifice your values.
Or put out garbage clickbait that has no value.
But you do want people to listen...
You do, in fact, want people to click.
You just don't know how to get people to "click" in a way that feels good to you.
And, unfortunately, you have very few role models who have figured that out themselves.
There are lots of ideas out there.
Run a webinar!
Go to networking events!
Build a funnel!
Launch a course!
So..
Many...
Ideas.......
But what does it actually take to grow your business?
Specifically...
What is the easiest strategy to go from word-of-mouth marketing and spending your own time reaching out to people to having a consistent system that puts you in conversations with the right people?
If you're like most of the people I work with, you want to believe it's possible.
You're just scared to hear what that system is built on.
You don't want to spam people with messages like this:
You want to make a genuine connection with another human that gives them a taste of what it would be like working with you.
So of course you have resistance around traditional marketing strategies!
But somewhere......
In the dark recesses of your mind......
Next to your huge crush on your middle school gym teacher...... (I hope to God Mrs. Lombardi isn't reading this)...
You know those guys are making ridiculous amounts of money.
Like, they don't even care how they come across kind of money.
In the industry, we call that F#!* you money ??
Which, if you ever try saying it, will give you a huge ego boost for a moment.
But that's the point...
It's all ego.
What if you want to build a business from the heart?
What if you want to build a successful business from the heart?
Who do you turn to?
Well, the reason I started this newsletter is to give you (and people like yourself) an understanding of what it takes to build a successful coaching, consulting, or impact-based business in a way that fully aligns with your values.
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So, if you're still reading, and that sounds like what you've been looking for, then do yourself a favor.
You can either do it now, or you can do it after the first release, once you've gotten value from this newsletter.
Just scroll to the top and click "+ Subscribe" in the top right.
You'll get notifications every Friday morning about that week's article.
Give it a read, and within a few weeks, you'll have everything you need to build a 6-figure coaching, consulting, or startup business in the next year using just LinkedIn.
It's that simple.
Because at the end of the day, it's not flashy new information that gets you results.
It's continuous, compound action.
So click "Subscribe"...
Stay focused...
And one year from now, when you've created a continual system to enroll the right clients...
I'll have you to send me a video from your favorite place,
Talking about how relieving it is to have a consistent flow of new clients.
So you can do what you love.
Focus on what matters.
And be able to sleep at night.
Cool?
So....
With that being said.
I'm just going to give you a preview of next week's newsletter,
Which means that this one will be the only edition that's ever "just hype".
Ultimately, I believe in offering real value.
But I also believe in keeping it brief and low-pressure.
So you never feel like it's a burden to read the whole thing.
Anyway, the next edition will release Friday at 10 AM PST // 1 PM EST (as will every edition after that).
We will focus specifically on generating traction within your target market.
Traction, as it pertains to business, is the feeling of knowing that what you are spending your time & money on is working.
It's like when you're riding a bike.
You change gears... and after a few skips, the chain clicks into place.
You just reached traction.
That means that every pedal you now take will move you forward with increasing velocity.
In other words, your work matters.
So, if you want to learn how you can create traction with your audience, so that the conversations you start actually lead to clients served and money in your bank account,
Just come back next week.
You'll learn 2 basic steps you can take to ensure you are connecting with the right people in a powerful way,
That leads them to trust you,
Engage with you,
And take action.
And with that said,
I will see you next week.
In Cheerful Service,
Alexander J Brooks
Helping executives and entrepreneurs build impactful brands. Founder of the International Impact Book Awards. Host of The Global Thought Leaders TV air on ABC15.
2 年I was just talking with my team about a lot of this stuff and is really important for people to understand that authenticity is something that we already have, but need to let it out naturally, and that is the most difficult part. I just subscribed, thank you for this amazing tool!