How to find your people on social media and overcome fear of rejection due to projection.

It's inevitable on social media that people will misunderstand your intention. As they assign motivation and meaning to you that don't exist you may feel rejected and frustrated.

The society is suspicious, hostile, and fearful of marketers, fraudsters, and imposters. The big marketers like Tony Robbins, Russell Brunson, and Alex Hormozi are trusted as brands.

Until you have a known brand be the Uncola to Coca-Cola. Think about your market celebrities. I've mentioned a few of mine above. How are you unique rather than a copy?

Most people scroll fast, barely notice, and want to feel better. Great marketers stop the scroll, get seen, and connect with emotion.

I did business development for top brands, marketers, and technologists most of my life. What's always been true is that it takes serious smarts, time, and money to get known.

Today, it's easier than ever before. The challenge is in the numbers. Most people copy the leaders, learn from marketers, or follow playbooks. That leaves you fighting over crumbs.

The challenge is different leads to being ignored, misunderstood, or rejected. This gets fun when the game becomes obvious. It's easier to play a game when you know how it works.

In the game of social media popularity the playbook that works for you requires a simple choice. It's important to make it, stick to your guns, and get great at your desired direction.

??Decide to become a marketer, get your brand together, and figure out the strategy. Run the playbook through trial and error. Make sure to have enough time, money, and expertise.

??Commit to sharing your experience without using any of the marketing, sales, or how-to-succeed formulas or playbooks. This requires going cold turkey. Become the Uncola to Coke.

??Construct a hybrid approach. Shift toward experience sharing, being an original, and continue to use marketing, sales, and content strategies designed to get leads and clients.

The market won't know the difference at first. Most people are trapped in their mind process. It's a tragedy that we live in a society where this is accepted as the status quo.

For us to succeed as originals it's a matter of acceptance, time, and confidence. Be the change that you want to see in the world. Then use whatever playbook feels right for you.

The good news is that we are in a time of great change. Success is inevitable when you embrace a direction, trust yourself, and release fear. What's next is not what's popular now.

Red Pill Pathway offers anybody who wants to become or is a successful entrepreneur, coach, or service provider space inside the campus as an equal member with benefits.

The first step is to claim your guest pass. Then hang out with us at no cost for five days if you like the experience. For those too busy, not ready, or unclear check out our content.

If you want to know what I'm selling the programs page provides details. For those with big ideas, problems to solve, or fellow travellers meet in my office on campus.