How to Find Relevant Keywords
Before diving into keyword research, it's essential to understand the vital role it plays in your Search Engine Optimization strategy. The first step with any keyword research is determining what keywords you want to be found for. This is where you put your consumer hat on and ask yourself questions like:
Once you have these questions answered and a topic in mind, you can use a variety of tools for conducting your research. Some of our favorites include Google Keyword Planner, Google Trends, SEMRrush, and Moz, which are great for finding variations of long-tail keywords that are a little more targeted for your audience.
Nowadays, your keyword research should go beyond the high-value, competitive keywords related to your industry. To achieve optimal results, prioritize discovering and optimizing long-tail keywords and niche keywords with lower search volume.
Some other tips to assist your keyword research:?
Taking extra time to do your keyword research right will help you make the most out of the process and set a strong foundation for improving your website's visibility in search results.
Additional Keyword Research Resources:?
???Looking for a specific tip??Submit a Tuesday Tip suggestion here!
???Prefer emails??Sign up for our Tuesday Tip emails here.