How FinalFunnel helps creating value

The typical time taken by b2b businesses to close a sale to new customers varies from 4 to 7 months. The average time taken to close a sales deal has increased by 24% since 2019. Given these statistics, it is evident that closing b2b sales has become more complex.

So, what can you do to improve the length of your sales cycle?

Identify the Right People Early

B2B sales are rarely decisions taken by a single individual. A typical B2B buying process has as decision-makers, a minimum of 3 people, a count that can reach 6-10 people (via Shopify). The sooner you target and reach these key decision makers, the greater your chances of closing a deal faster.

How FinalFunnel Creates Value

Identify the right people early into your sales process with FinalFunnel’s persona listings. We maintain an exhaustive data repertoire of 40+ million records with accurate account information. We can also cater to your needs with our strategic ABM, building an entire range of account lists to 95+% accuracy.

Our process is powered by deep segmentation, automation, analysis of intent data and opt-in data, and buyer behavior analytics.

Focus on Personalized Account Engagement

Research shows that a personalized engagement in ABM can increase the number of shorter sales cycles by at least 27%. Personalized engagement conveys that you are aware of the needs of your buyers, which creates a better brand impression and inspires trust.

Lack of prospect trust is one of the top reasons for abandoned deals. Personalized engagement shows the way to win trust and shorten your sales cycle.

How FinalFunnel Creates Value

We raise personalization standards of account engagement with hyper-targeted content strategies. We analyze how accounts interact with your content and prioritize them based on intent and behavior. The iterative analyses and segmentation heighten personalization while unfolding accounts that are your strongest sales-ready leads.

Swift follow-up is one of our strengths that proves successful for our clients. Employing intelligent automation and intent analysis, we reach out with relevant and targeted messages without overwhelming recipients.

Use Buyer-Preferred Channels to Maximize Outreach Outcomes

Your sales cycle will only prolong if you are engaging with your accounts on channels they do not prefer. While some may prefer email interactions, some might want to attend your webinar before they form an opinion about you. Some others might want to go through your research reports and whitepapers to assess the suitability of your solutions. Be on the same page as your accounts for a truly personalized outreach.

How FinalFunnel Creates Value

We specialize in digital advertising, email outreach display ads, and webinars. We focus on generating the maximum impact from your marketing campaigns through your channels of choice.

FinalFunnel has supported the growth of established and evolving companies in different domains, including healthcare, IT, and specialist solution providers. We specialize in lead generation, data management, and digital marketing. Our strategies are governed by strict quality control, transparency, and global data security compliance standards.

Discover more about our solutions!