How executives can develop business models to improve their competitiveness in the Business of Things
As the Internet of Things (IoT) becomes ubiquitous and the cost of embedding connectivity and intelligence gets cheaper, companies are now focusing on how to successfully compete in the IoT. The new “Business of Things” is moving beyond selling connected, intelligent products and beyond selling new services. It is expanding to deliver compelling experiences over the life of a product.
Throughout the electronics industry, executives need to focus on IoT strategies and business models that: enable “things as agents” to create more valuable experiences; co-operate through the complexity of evolving ecosystems to deliver these experiences; and establish a new order of business that aligns the the organization with an IoT strategy. We are entering an era of billions of connected devices. Analysts estimate there will be over 30 billion connected devices by 2020. Yet many companies are very early in their IoT strategic planning and a number of challenges must be addressed. Read the IBM IBV study to understand how executives can develop business models to improve their competitiveness in the Business of Things:
Portfolio/Account Director & Tech Evangelist
7 年Business of things would be a new paradigm which may solve couple of unsolved problems in current settings.. one is multi channel attribution across devices, I'm keen to understand how this could improve advertising space when we understood this MCA problem/solution space using Business of Things.. Will give a read to this paper, thanks for sharing...
Founder @ CarbonAnalytics | Net Zero | Sustainability | M&A | Integrations | Independent Consultant | Program Management | Head of Program | Complex Transformation
7 年Good article Shamayun. Next wave is ambient intelligence paving way for internet of experiences, i.e value driven experiences , so agree it's going to have big impact. It is at its infancy and there is still a massive gap between infrastructure, connectivity which needs to be bridged. Adoption tends to be solution focused. So glad you are emphasising how to recognise it. Hope you are good!