How to Execute the Skyscraper Technique

The Skyscraper Technique is an effective strategy for creating high-quality content that attracts backlinks and boosts your website's search engine rankings. Here's how to execute it:

Identify a popular topic or keyword: Start by researching popular topics or keywords within your niche that have the potential to attract a significant amount of traffic.

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Find existing content: Look for existing content related to the chosen topic that has already gained a considerable number of backlinks. This could be blog posts, articles, or guides from reputable websites.

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Create something better: Create content that improves upon the existing pieces you found in step 2. Make it more comprehensive, detailed, up-to-date, visually appealing, and overall better in quality.

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Add value and uniqueness: Make sure your content offers unique insights, actionable advice, or valuable information that sets it apart from what's already out there. This will give others a reason to link back to your content instead of the existing ones.

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Promote your content: Once your content is ready, reach out to people who have linked to similar or inferior content in the past. Inform them about your improved version and kindly ask if they would be interested in linking to your content.

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Share on social media: Promote your content on various social media platforms to increase its visibility and reach a wider audience. Encourage others to share it as well.

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Monitor and engage: Keep an eye on your content's performance. Respond to comments, engage with your audience, and make necessary updates if needed.

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Remember, the Skyscraper Technique requires time and effort. Consistently creating high-quality content and actively promoting it will increase your chances of attracting backlinks and improving your search engine rankings.

Prasanth Radhakrishnan

Financial Advisor-loans | Embraced ?1.6 Cr in Personal Loans for 50 salaried professionals at 0 Service Fees | Ex ICICI

1 年

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