How not be an Entrepreneur?

Yes! Every day we see posts, articles, and blogs from all successful people in the world. Do this, develop this habit, learn this skill etc. As an aspiring entrepreneur, I would read all the articles and try to do something which somebody on the other side of our planet told me to.

I would definitely try and copy Elon musk, Nikola Tesla, Richard Branson, Barak Obama and all the people I like from the bottom of my heart. But what is lacking here? Everything seems legit and one should have a role model for them to follow.

No! When you follow someone you should not just learn from their success you should also find out how many time they failed. In the world of paid media, no one is willing to tell you truth about failure and media is not willing to glamorize how many times a person failed measurably and it’s not in any ones hand to not to fail. What makes Elon Musk, Nikola Tesla, Richard Branson, Barak Obama exceptionally successful is they never say NO.

 Steve Jobs once said” Sometimes life hits you in the head with a brick. Don’t lose faith”. Was he intelligent enough to change the world? Maybe. Was he intelligent enough to remove failures before it happened? No. Was he able to prepare himself for anything and fight no matter how many times he failed? Yes!

This is the trick here I am talking about? Our beloved President Kalam said once” “Don’t read success stories, you will only get a message. Read failure stories, you will get some ideas to get success”

No matter how many success stories you read, no matter how many events you attend, If you are doing following things you know you are making this true- How not be an entrepreneur.

1. Dreaming big and doing nothing: Yes everyone understands you have a big dream and you really want to “change the world” but ask yourself what have you done to come out of your dreams to make it a reality. 

If you are really serious about working on your idea or startup you will stop treating it as a side job, you are treating your startup just as a side job and your startup will also take you just maybe a successful entrepreneur.

Quit all the things you been doing in your daily life, remember “Salary is just a bribe you get every month, so you can kill your dreams for rest of your life”.

2. Be bold and be broke: Be broke for a while, learn to walk with an empty wallet, drive with no or very less fuel. Having no money will teach you the real value of money and also remove 99% of your die-hard friends and relatives from your life. Learn worth of a single rupee before you go and ask investors to give you their hard-earned money. All the stories and interview I read I realize being broke build you as a person and make you understand economy at a grass root level. Go back to the barter system and learn how to survive without money, make uses of already available resources and learn to build your ship on an abandoned island with no resources at all. Why well-funded startups fail, and cockroach startup survive? you will learn when you become one.

3. Only talk no work: This is where most wannabe entrepreneurs fail, you have a great idea and you are totally focused on this. But instead of tapping the right customer you brag about your idea to people you think are less smart than you and you feel proud to make this first impression of yourself. Your ego is satisfied, and you think if you can convince your family and friends you can convince rest of the world. Whether you think you can, or you cant, you are right!

4. No real groundwork: Once you are out with your idea, you start building a very good website, find out about apps you can build or pretend to build. But you are not focused on one thing that no matter what is the medium your customer is a human and it needs a human touch. A real life meeting and connect with you. You are not going to do business with machines, machines are just a medium to reach your prospective human client. Relying solely on emails, SMS, WhatsApp or web presence may give you few followers and like but it will take years to get your first customer.

Go and get out of your comfort zone, talk to the client and you will be surprised to see how many are exactly looking for the solution you build or if someone is not looking they will add knowledge into your product to make it a more stable and precise.

5. Big words, no delivery: Your first client could be your first of million clients or you last client depends on how you treat him/her. Selling something for once is easy and building a relationship with someone is different and essential for your business. I remember people buying Maruti as their first choice when they start looking, but in last decade Hyundai and other foreign companies successfully connected with hearts of millions in India and get sales as good as Maruti.

6. Surrounding yourself with negativity: Yes! It might seem the least important topic to be discussed, but a real entrepreneur is a dreamer he dreams a lot and solve many problems in his head only. Stop hanging around with people who are negative about life and everything, People who are less in intellect will drag you down to their level and beat you with their experience. Do not allow negative energy to flow into your brain, find new connections. Always remember “everyone you know today was a complete stranger at once”

Don’t get stuck to your school friends, your college friends life is not limited to stuck on something, find new connections. If something or someone keeps on bringing negativity into your life just cut the cord. Don’t feed the devil. Good people will lift you up and bad will bring you down. 

Normal people talk about people, great people talk about ideas.

Always remember you are doing business with a version of yourself, Yes! As you have high standards as you need peace of mind and great price and after-sales service so do others.

An entrepreneur is a very glamorous word nowadays, it is a crown but only few can handle challenges and obstacles which are faced by many. I remember Listening to Vijay Sekhar Sharma of PayTm, how he started from a very small town (Aligarh-UP) and how far he came, everyone is talking about PayTm after demonetization, but do you think he started working just one month back to demonetization? No, he was working from the last 10 Years. He failed he learned and resolved and this goes on.

Be it Elon Musk, Nikola Tesla, Richard Branson, Barak Obama or any name you can think, they never knew what they will become at the end of the day, they just knew one thing for sure and that is“execution” no matter how great is your idea without executing it will be one of the things you thought in your mind and brag to the world that I thought this 10 years ago and somebody else executed this and how great i am to have no regret about my life decisions.

Come out from what if? And hows? And start executing your idea and make it happen. What will happen after all you ‘ll fail, so what you are already failed if you are just thinking and not doing anything about it.

Ajay Singh

?President 

Nimray-Solar

www.nimray.com