How to Ensure Your Business Isn't Part of the 80% That Never Sell
Sal Carrero
Advisor Growth & Lead Generation Strategist at Growth and Exit Business Solutions | Empowering Advisors to Expand Their Business | Director of Membership Services at SME Association of Australia | Certified Value Advisor
In the world of small business ownership, a dream drives every entrepreneur. This dream is about launching a business and building something lasting, valuable, and sellable.
However, a staggering reality looms over these aspirations: up to 80% of the companies that go on the market never sell. This statistic is not just a number; it represents countless unfulfilled dreams, significant financial losses, and the harsh truth many entrepreneurs face at the end of their journey.
The Pain: The Unfulfilled Dreams of Business Owners
Imagine dedicating years, if not decades, of your life to building a business from the ground up. You've poured your heart and soul, not to mention your financial resources, into growing this entity. It's not just a business; it's a part of who you are. As retirement approaches or new ventures beckon, you decide to sell, only to encounter a reality you hadn't anticipated: no buyers are interested in your life's work.
This scenario is far too common, with 80% of businesses needing help finding a buyer. The reasons are numerous—misevaluation, lack of proper preparation, ineffective sales strategies—but the result is the same: disappointment, stress, and financial strain. This situation leaves business owners stranded, unable to move on to the next chapter of their lives, often forcing them to close down with a significant loss.
Realising that your business, which you've built from scratch, may not sell is disappointing and deeply distressing. The financial implications compound this stress. For many, the sale of their business is a significant part of their retirement plan. The thought of this plan crumbling before your eyes is enough to keep anyone up at night.
Moreover, this is about more than just financial loss. It's about the emotional investment that goes unrecognised and unrewarded. The years of overcoming challenges, the relationships built with customers and employees, the personal sacrifices—all for naught. This realisation can be a bitter pill, leading to a sense of failure and regret that's hard to shake off.
The Solve: Turning the Tables with Exit Planning Services
However, all is not lost. While the statistics may be daunting, they highlight a clear pathway for those determined not to become part of the 80% that fail to sell. This is where strategic exit planning services come into play.
By understanding the pitfalls that lead to unsellable businesses and employing a systematic approach to address them, business owners can significantly increase their chances of a successful sale.
Strategic planning and thorough preparation, starting years before you plan to exit, are the foundations of a successful business sale.
This process involves understanding the value drivers that appeal to buyers and systematically enhancing these aspects of your business.
1. Business Valuation:?Understanding your business's actual value in the current market is crucial. A professional valuation can provide insights into where your business stands and what steps can be taken to increase its worth.
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2. Operational Efficiency:?Streamlining operations, documenting processes, and ensuring the business can run without you is critical to attracting buyers. Independence from the owner makes a company more scalable and, therefore, more appealing.
3. Financial Health:?Clean, organised, and transparent financial records are non-negotiable for potential buyers. This builds trust and makes it easier for them to secure financing for the purchase.
4. Market Positioning: Clearly defining your business's unique selling proposition and market position can differentiate it in a crowded marketplace, making it more attractive to specific buyers.
5. Exit Strategy:?A well-defined exit strategy that outlines the ideal sale timeline, potential buyer profiles, and marketing strategies can streamline the sales process and attract the right buyers.
Navigating the complexities of preparing a business for sale can be overwhelming for busy entrepreneurs. This is where professional exit planning services come into play. With expertise in valuation, market analysis, and strategic planning, exit planners work closely with business owners to prepare their enterprises for a successful sale.
By employing a comprehensive approach that addresses financial, operational, and strategic aspects, exit planning professionals can help place your business in the successful 20% that sells and does so at a value reflective of your hard work and dedication.
Securing Your Legacy
The journey of selling your business doesn't have to end in disappointment and financial loss. You can beat the odds with proper preparation, strategic insight, and professional guidance. Your business can transition smoothly to new ownership, ensuring you receive the financial rewards and recognition for your years of hard work.
It's about securing your legacy and moving on to your next adventure with peace of mind and financial security. Don't let your business become a statistic. Take care of your exit strategy and ensure your business is poised for success in the sales market.
Feel free to message me if you need help with business advice about successfully selling your business. ??