How Early Engagement on Projects Yields Dream Outcomes ??

Whether your brand goals are rooted in sustainability, market penetration or innovation, a key way to achieve optimal results is by engaging with your packaging partners early in the process. At MCC, our label expertise is often a competitive advantage for our customers. We have deep knowledge in critical areas of packaging from our diverse network of passionate teammates – from concept to commercialization and beyond! In this edition, we will peel back the layers on what ESG means to MCC, as well as feature one of our behind-the-scenes powerhouse teams focused on rapid prototyping. ??

ESG Steering Team???

As part of our Labeled with Care strategy, a focused effort has been put toward Environmental, Social, and Governance (ESG) initiatives. These policies outline our dedication to environmental stewardship, social responsibility, and sound governance practices. This serves as a framework for integrating ESG considerations into our decision-making processes and guiding our interactions with stakeholders.??

As part of our continued commitment to these topics, we’ve recently appointed an ESG Steering Team comprised of executive leaders from our Innovation, HR, Legal, and Finance teams. The team is headed up by our VP of Global Sustainability, Stijn Billiet . The ESG steering team has oversight for MCC’s structured roadmap on ESG activities and their implementation. With an increasing focus on ESG reporting this team will ensure MCC’s commitments and compliance.??

Sustainability Update???

Labels play an undeniable role in the consumer buying process. At MCC, we help cultivate the emotional bond between brands and consumers with each label we produce. More and more, these connections are deeply intertwined with sustainability.??

To us, sustainability isn’t a standalone initiative, it is woven into every aspect of our company. Through our three key pillars of People, Operations, and Products, we strive to drive positive change and help our customers achieve their sustainability goals.?

Read our newly released Sustainability Update to learn more about the ambitious goals we’ve set, and how we collaborate with global partners to continually move forward and in our sustainability journey.??

Read now?

Get to know MCC's Rapid Prototyping Center???

What is the Rapid Prototyping Center??

MCC’s Rapid Prototyping Center (RPC) is part of our Graphic Reproduction Excellence (GRE) network. The team are dedicated to supporting MCC’s commercial efforts by offering our customers a glimpse into the future of their packaging.?

Where in the production process does prototyping occur??

We stress the importance of early and thoughtful engagement with our customers to deliver high-quality label solutions, creatively tailored to their unique prototyping needs.?

Prototypes can be useful for a variety of projects. We've found prototypes are especially helpful for projects that include rebranding with different design concepts, adapting graphics to varied sizes or constructions, creating sales samples, testing with consumers, and supporting innovation and sustainability efforts.??

About the RPC team?

Our RPC team is small but mighty! We currently operate out of two locations – with a third opening soon. Our teammates have backgrounds in graphic design, industrial design, fine art, label engineering and project management. Our RPC team culture thrives on exceptional service, creative problem-solving, collaboration, and passion for every project, one prototype at a time.??

“Labeled with Care emphasizes early, thoughtful customer engagement enabling us to deliver high-quality tailored label solutions that elevate their brand.” – RPC Group Manager, Tara Richards?

Another great big thank you for catching up with us on this month’s updates. Is there something you’d like us to talk about in the next LabelTalk Link? Let us know.??