HOW TO DRIVE QUALITY TRAFFIC TO YOUR WEBSITE USING A LANDING PAGE
Beatrice Linus Awak
Creative Copywriter | Direct Response Copywriter | SEO Content Writer | Articles Writer | Content Creator | Ads Copywriter | Brand Storyteller
It’s common knowledge that to build a large list fast, we must use a landing page to collect our potential customers' details.
You may be wondering why are people not subscribing to your email list.
These people would not drop their details if there is nothing in it for them.
Think of your landing page like the fisherman with a hook by the river trying to catch some fish.
No fish will jump over a hook without an enticing bait.
For people to subscribe to your email list, the following must be strategically placed in a way it captures the eye/mind of the prospects within seconds.
Headline: Check your headline for the following
i.? ? ? ? ? ? Benefits
ii. ? ? ? ? ? Urgency
iii. ? ? ? ? Specificity
iv. ? ? ? ? Clarity
v.? ? ? ? ? Uniqueness
Body copy: Does your body copy carry a clear and concise message?
Subheading: This is where you introduce deeper benefits to entice the prospect more
Social proof: Do you have testimonials or certification? State it to further convince the prospect
Lead form head: This is where you used a lead magnet/micro offer to force the prospect in a subtle way to send you his details
Your micro offer must be enticing enough to let the prospect drop his email address.
Call to action: This must be concise and strategically place in a place where the prospect can easily locate and click it to take the appropriate action.
Getting quality traffic to your website is a sure way to increase your sales
In a world where people go online to socialize, how do you make them take a second and look at your offer? Or in a situation where hundreds of sellers are struggling to get the attention of the same prospect, how do you stand out?
Today we will talk about using an attractive landing page to build a large email list.
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Remember, people don’t buy on the first exposure.
You need to do follow-up and many more exposures for them to be sure you are the right one for them.
For clarity to those who might not understand the difference between a landing page and a sales page.
A landing page is a stand-alone page without any distractions or links, its sole aim is to get the attention of the visitors to your site and collect their details for further marketing purposes. While the sales page is the page where your main offer is being presented to your visitors with the direction to make purchasing decisions.
An effective landing page will bring the sales that you always wanted.
Simply put, a compelling landing page is a money-making machine that will convert visitors to leads for further conversion.
Don’t play around with your landing page.? If you don’t have the skill to write a compelling landing page that converts.
Don’t hesitate to outsource it.
We are available for your compelling;
·? ? ? ? Landing Page
·? ? ? ? Social media Ads
·? ? ? ? Sales Letters
·? ? ? ? Email letters
·? ? ? ? Email Sequence
·? ? ? ? Blog posts and
·? ? ? ? Newsletters
Send us a direct message or email us at [email protected] for professional copies that convert.
A business that is making $1k per day could be losing $25k per annum if the landing page responds slowly.
Neil Patel,
Internet Marketing Expert
P.S. Marketing and sales are the souls of business, contact us for your professional grafted landing page that converts.