How does Tik Tok monetization work?

Tik Tok is not only an app for entertainment and creating viral videos, but also a powerful tool for making money. There are many examples of successful bloggers who have managed to turn their hobbies into profitable businesses thanks to TikTok.

In this article, we will look at the most popular and most effective ways to monetize your connection the audience on Tik Tok, which will allow you to turn your hobby into a stable income. You will learn how to use the internal capabilities of the platform and earn without cheating by monetizing content.

6 ways to monetize Tik Tok content

It doesn’t matter if you’re a newbie with 1000+ followers or you already have an audience of 200,000+, the monetization plug-ins described will help you better understand how to make money on the TikTok app.

Advertising of goods or services

Business owners are very happy to have influencers with an active audience. Today, advertising on Instagram or Tik Tok is particularly popular and replaces TV and magazines.

In Ukraine, the potential income from advertising goods or services in Tik Tok can reach about 3-5 thousand hryvnias for one video. It is important to take into account that in order to maintain efficiency and not to overload the audience, it is recommended to do no more than 7-10 such integrations per month.

For content creators, this is a great opportunity not only to earn quite a lot of money, but also to strengthen their personal brand. However, in order to successfully make money from advertising on TikTok, you need to meet certain criteria. Including:

1. Videos should be aesthetically pleasing and have a professional quality, as this increases the chances of attracting the attention of viewers and potential advertisers.
2. You need to have the skills to visually and verbally present your products or services to convince your audience of their value and encourage them to buy.
3. It is important that you have a loyal audience. For this, it is necessary to develop mutual relations with subscribers of the application, build trust and maintain active communication.
4. Be clear about the topic of your Tik Tok profile so that advertisers can easily understand what your audience is and whether it matches the target audience of their products or services. This allows you to receive relevant advertising orders, and you will actually bring leads, and therefore, they will come back to you again.

Collaborating with famous brands on the Tik Tok app is cool. Making money with Tik Tok ad integrations is even better. This is currently one of the easiest and most straightforward ways to monetize videos on the platform.

Become a brand ambassador

By becoming an ambassador for certain brands on the TikTok app, you can earn money and expand your influence on the platform. However, this method of monetization is more suitable for experienced users who already have a large and loyal audience of 100,000 subscribers.

Ambassadors act as the face of the brand in social networks, promoting its products or services to its subscribers. Cooperation is built through the creation of content that integrates brand products natively, which increases the credibility of advertising and makes it more effective.

To become an ambassador, you must first establish yourself as a reliable partner by taking smaller advertising orders and demonstrating your ability to influence the decisions and opinions of consumers.

Often, brands turn to successful influencers, offering them to become ambassadors. Also, you can independently send a request for cooperation with the brands you want to work with.

The earnings of an ambassador in the Tik Tok application depend on two main factors:

• audience size and activity;
• terms of the contract with the brand.

Some ambassadors may receive a flat fee for each post, others may receive a percentage of sales made through special links or promo codes.

In some cases, brands can provide additional bonuses or offer exclusive contracts for long-term cooperation, which can significantly increase revenues.

To become a brand ambassador on the TikTok app and start making money, you need to:

1. Develop your own profile. Publish quality content and actively engage with followers to grow your audience.
2. Build an audience. Attract new subscribers through interesting videos, trends and participate in challenges.
3. Be bold and reach out to brands on your own, offering them a collaboration with your brand on Tik Tok.

Ambassadorship is a win-win — brands get effective advertising and influencers get monetization.

Monetization of live broadcasts

Monetizing live broadcasts on the Tik Tok app is an incredible opportunity for creative and communicative people. But, only those with 1000 or more subscribers can host a stream.

Users of the platform can buy coins or gifts and give them to streamers during the broadcast.

Earning coins in the TikTok app is only possible on this platform and consists of receiving virtual gifts during live broadcasts. Viewers buy Tik Tok coins and exchange them for stickers, which are given to bloggers as a thank you for interesting content.

Each streamer receives 80% of the value of the donated stickers on their balance, and they can be converted into real money and withdrawn to the card.

For example, 100 coins = $1, and you need to spend 10 coins to buy one sticker. The amount of money earned in Tik Tok depends on the number of donated coins and the activity of viewers during the broadcast.

To increase the number of coins received per Tik Tok stream, it is recommended to:

• choose interesting topics for discussion during the broadcast;
• offer to perform tasks;
• ensure high video quality;
• actively communicate with the audience;
• broadcast for at least 1 hour to stimulate audience activity.

This helps to increase the relevant financial reward from each broadcast.

Connect the referral program

Referral programs are a way to monetize your brand where you get rewarded for bringing new customers or users to a particular service or product.

The Tik Tok monetization scheme works simply: you share a special link or promo code with your audience, and if someone registers or buys a product using that link, you get a certain bonus. This can be a fixed amount for each new customer or a percentage of their purchases.

Tik Tok content creators can effectively use referral programs for monetization. Thanks to a large and active audience, even small channels have a chance to successfully attract customers for various services and products. For example, it is very common to see the use of referral programs with promotional codes on platforms such as iHerb, LettyShop, Aliexpress and other international marketplaces in TikTok.

This monetization option is especially suitable for narrowly focused Tik Tok channels that have a loyal audience and can create valuable and relevant content. For example, fitness bloggers can monetize this by promoting sports supplements or equipment. Those who are passionate about cooking can recommend kitchen gadgets or ingredients in their Tik Tok videos and earn money from it. In this case, the brand pays not just for advertising integration, but for each customer that came from you, which makes this way of earning more profitable.

Where to look for referral programs?

1. Websites of companies, online stores, and services.

They offer their own referral programs, which you can find on their official sites under “Affiliate Program” or “Referral Program” and join.

1. CPA networks. Check out Admitad, ClickBank, or CJ Affiliate, which offer access to many affiliate programs where you can earn money by doing certain actions.
2. Search in Google. Search for “affiliate programs for TikTok” to find the latest offers of referral programs that are the best fit for your content and audience.

Each referral program has its own conditions, which should be studied in detail before starting cooperation. Conditions may include a minimum payout threshold or restrictions on the countries in which the program operates.

It is important to carefully approach the selection of referral programs so that they correspond to the topic of your content and have a high potential for earning.

Promoting your business

Connecting TikTok to promote your own business is a good idea, no matter what niche you are an expert in. The application allows you to attract the attention of a large audience and turn this traffic into real customers and money. This is quite a popular option for connecting account monetization in the Tik Tok application. For example, if you are a beauty professional, you can start promoting your business by sharing useful skin care tips, demonstrating effective treatments or recipes for home use. Your videos can show the results of your procedures, which will engage your audience and encourage them to contact your business for services.

The Tik Tok app is ideal for those who sell goods through online stores. It’s even possible to connect Tik Tok Shop if you’re in the UK or in China, Hong Kong, Indonesia.

The scheme of monetizing a Tik Tok account into real money varies from consulting and managing clients to creating personalized programs and digital products. For example, you can sell access to your online cooking course or an e-book with the secrets of healthy eating.

The Tik Tok app is a powerful tool not only for monetizing your business and increasing revenue, but also for growing it. The more effort you put into creating quality Tik Tok content and interacting with your audience, the more opportunities you have to earn and grow your business.

Remove UGC content

Monetize TikTok through creation UGC content is one of the most effective ways to earn money for creatives.

UGC, or User-Generated Content, covers all types of videos, photos, and text posts. This type of content is particularly suitable for an app due to its authenticity and ability to attract and hold the attention of an audience.

In Ukraine, UGC creators can earn from 500 to 2000-5000 hryvnias for one video, depending on the quality of the content, the number of views, the popularity of the channel and the activity of the audience. You can create a variety of content, representing different niches and demonstrating the use of specific products or services. For example, beauticians can demonstrate new skin care products, and foodies can create cooking videos using ingredients from specific brands.

It is important that such content does not look like intrusive advertising, but as a natural and honest way to share your experience with the audience. This encourages viewers to purchase the product or service to repeat the experience they saw.

To monetize your account as a UGC creator, it is important to prepare your profile for cooperation with brands. Namely:

• specify information about your abilities, hobbies and interests;
• upload videos that showcase your skills and style;
• connect a business card site with a portfolio and a call for cooperation.

Usually, brands themselves approach successful Tik Tok UGC creators with offers of cooperation, but you can also take the initiative and write to them with an offer, presenting your ideas and approaches to content creation.

Features of Tik Tok monetization connection: how to earn more money?

The platform has millions of users, so they are all potentially your audience to make money with. In order for your activity as a content maker to be monetized, you should know the features of the application:

1. Shoot quality content Invest in a professional camera or a modern smartphone to shoot clear, bright videos with high image quality. This will attract more attention, increase views and increase monetization income.
2. Post videos regularly A constant stream of new content is the key to Tik Tok’s growing popularity. Schedule your content and post new videos regularly to keep your audience engaged and views high.
3. Hold the audience Engage with your followers through comments, answers to their questions and reactions. Build relationships where your followers feel part of the content creation process.
4. Choose your niche and focus on it Determine exactly what you offer to your audience and create content accordingly. This will allow you to attract a target audience and become an expert in the chosen field, and then connect monetization.
5. Follow the trends Join popular challenges on TikTok, use relevant hashtags and topics. This will help you get more attention and increase the number of views of your videos.

TikTok differs from other apps with its unique monetization plug-ins that you should consider in order to succeed:

1. It is important to avoid using services to cheat followers, views or reactions, as this can negatively affect your reputation and audience engagement.
2. To stand out from the crowd, you should develop a unique style or content concept that will attract attention and stand out from the crowd.

To summarize

The TikTok audience is constantly changing, so it is important to create relevant content that meets current trends and the demands of viewers. However, this also means that you can make money on Tik Tok regardless of your age, as there will always be an audience that is interested in your content. You’ve definitely seen Tik Tok accounts of women and men 50+ who have 1 million followers and make interesting videos that are successfully monetized, so you too will succeed!