How Do You Scale a High-Touch Service Without Losing What Makes It Exceptional?

Every business owner has, at some point, heard the call to scale their business. To expand impact, revenue, reach. You want to go big. The pull is especially strong if you’ve done it before in other endeavors.?

But what happens when the business you’re building lives or dies based on the quality of a high-touch personal service, like executive coaching, consulting, personal care, and beyond? How do you scale something that grew quickly, in no small part, because of the extraordinary abilities and experience of one person? And, now, that person is at capacity, but demand is still robust??

How do you replicate that??

Bigger question - can you actually do this without degrading quality?

Even bigger question - should you?

This is the focus of today’s SPARKED Podcast when listener, Ryan, wonders how he can scale his executive coaching business without losing his touch. Conscious of his own capacity and time spent with his one-on-one clients, Ryan wants to hire more coaches to help him make even more of an impact with his already successful business. So he poses the question:?

How can I ensure that I can successfully scale while not losing the special sauce that currently helps my clients??

On deck with me this week to dive into this interesting conversation is SPARKED Braintrust advisor Charlie Gilkey. Charlie is a strategic advisor and executive coach, founder of the Productive Flourishing consultancy, and author of the multi-award-winning book Start Finishing. And in our deep dive today, we talk about and share strategies and insights for scaling as a one-on-one service provider and serial entrepreneur, how to view work that feels like a heavy lift in a new light, how Sparketypes play a role in it all, and more.?

Tune into this week's episode now by hitting play on the player below or find it on your favorite podcast app.

And, remember, we all have a unique imprint for work that makes us come alive: your Sparketype?. When you discover yours, everything - your entire work-life journey and even parts of your personal life and relationships - begin to make sense, and you feel better equipped to find, do, or create work that (finally) sparks you!

To learn your Sparketype, check out the free Sparketype? Assessment.

AND - if you’d like to submit your own questions for consideration for a future episode of SPARKED, you can do it here now.