How do you make parents fall in love with your school website?

Attention all schools! It's time to revolutionise your website!?

Gone are the days when school websites were just boring compliance tools. They have now transformed into powerful marketing and engagement platforms.?

Imagine a website that provides essential information and showcases your school's unique spirit and essence. Picture it actively engaging with parents and keeping the entire community in the loop. That's what a modern and purpose-built school website can do!?

If you feel like your current website is stuck in the Stone Age, or you look around, and everyone else has the same templated design, fear not! We're here to help you unlock the full potential of the latest technology and design advancements.?

With our experience of creating jaw-dropping websites for schools, MATs, and colleges, we've learned that a new design can be the not-so-secret weapon to staying on top.?

So, if your website isn't quite cutting it anymore, buckle up and get ready for our expert tips on how to nail your school website redesign project. Let's take your online presence to a whole new level! ???

Why you should redesign your school website?

A school website redesign is like a breath of fresh air for your online presence. And the best part? You already have the advantage of knowing what works and what doesn't for your school.?

Imagine streamlining your sitemap, rewriting content, and adding exciting new elements that captivate parents, children, future staff, grandparents, and other stakeholders, maybe even Ofsted. It's time to discover the secrets of an effective school website.?

But where do you start? Don't worry, we've got you covered, and because we focus entirely on what's best for you and your school there's no hard sell, just an open conversation about your requirements.??

Our team of professional website designers is here to bring your vision to life. They'll dive deep into understanding your requirements, working closely with you to develop creative visuals that truly reflect your school's unique personality.?

Once the designs are finalised, our expert website developers will work their magic, transforming those visuals into a fully functional website using cutting-edge coding techniques and technology. You can rest easy knowing that your new website will be built in a way that makes future updates as easy as A, B, C.?

What should I consider before my school website redesign?

Each school has different requirements and unique needs within their community, so your specific requirements will be unique, but here are a few key questions that you should ask yourself before embarking on your journey towards your new website:??

• What are stakeholders and visitors searching for???
• What do you want to promote, and what are you really proud of???

• Who is your main target audience??
• What are you trying to achieve – increasing admissions, raising your profile, engaging your community???
• What is your budget for the project???
• Do you want to retain your content if you decide to switch providers???

Which areas of my website are most important??

Your website should act as a window into your world, and all aspects need to work together but, more importantly, work for you and your stakeholders. That's why we adopt a consultative approach that is based on your requirements, not which one-size-fits-all is the best for you.??

That said, here are some elements that you'll most likely want to include:?

Home page images and videos - Your home page is the area that visitors will see first, so it's important that a) you stand out but b) that it captures the essence of your school and community. Images and videos are an excellent way for you to do this.??

Staff profiles - Help prospective and current parents connect with staff in school by introducing staff profiles. It also gives future employees a chance to get a feel for who they will be working with across the school if they are successful, which can positively impact recruitment and any associated costs.?

Quotes and testimonials - As parents, we want to know what sort of environment our children are in, and there's no better way to showcase this than through testimonials and quotes from parents, teachers, staff, visitors and even children (both past and present).?

News - In any community, we must keep members up to date with the latest happenings, news and events. A well-crafted news page will do just that.?

Key takeaway?

In conclusion, a school website redesign can be a game-changer for your online presence. It allows you to showcase your unique school spirit, engage with parents and the community, and achieve your goals - whether it's increasing admissions or raising your profile.?

Our expertise and bespoke approach can help bring your vision to life and create a website that truly represents your school's personality. So why wait? Let's start the conversation and take your school website to new heights! ???????