How Do We Build Websites That Rank Well on Google?
Cariad Marketing Limited
Multi award-winning digital marketing agency based in Hertford. Talk to us about SEO, PPC, Web Design & Lead Generation.
How Do We Build Websites That Rank Well on Google?
For starters, when developing a website, we consider two different audiences:
You need an SEO-friendly website so that your website can be understood and ranked highly in the search engine results pages; this in turn will help your ideal customers find you a lot easier. But you also need to consider and create the very best user experience for visitors to your site; when people land on your site, they need to find exactly what they’re looking for.
What is SEO Web Design and why is it important?
SEO (Search Engine Optimisation) is the process of making your website more visible by making it easy for search engines like Google and Bing to understand. The more ‘visible’ your website is to search engines, the more likely it will appear on page one of the search results.
You can find out more on why this is so important in our other blog discussing the benefits of Organic SEO. But consider this: when was the last time you looked past page one of Google or any other search engine to find what you were looking for?
According to research, the first page of search results receives 95% of web traffic, while the second page receives only 5%. That means the second page isn’t even a close second, which is why ranking on page one is everything to a business that wants to be found online.
SEO web design is an important element in helping you reach page one of the search results. Let’s take a look at what Cariad does to ensure our websites are built to rank.
Read more on how to develop an SEO-friendly website here.?
If you already have a website and aren’t sure if it’s SEO-friendly or not, then you may be interested in our FREE website SEO audit which will reveal how well it does (or doesn’t) rank.