How to do SEO for a website step-by-step?

I can understand why you are here and what you have searched for and come here! When you just search “SEO” on YouTube and any other platform you will find many courses on how to do SEO with tons of information. But the reality is that everyone prepares you with different things. And it confuses you. In fact, in my opinion, they make SEO more difficult and hard for newcomers. meanwhile, SEO is a sequential process, just like programming. However, SEO is not a one-time “time investment,” whereas programming is.

In today’s digital age, search engine optimization (SEO) plays a vital role in driving organic traffic to websites. By optimizing your website for search engines, you can improve its visibility, reach a broader audience, and increase your chances of success online. So I decided to end this problem for students and many learners and sum up all the step-by-step SEO processes in one article. In this comprehensive guide, I will take you through a step-by-step process to implement effective SEO strategies for your website. Therefore, if you want to improve your Google ranks, this guide is for you.

What Is an SEO Strategy?

The process of organizing and carrying out actions intended to raise organic search engine ranks is known as an SEO strategy (sometimes referred to as a “SEO approach”).

In other words, an SEO strategy is the procedure you use to increase organic traffic to your website. Simple ??

Here are the stages of creating an SEO strategy in 2023

● Keyword Research [Create a List of Keywords, Analyze Google’s First Page]

● Create a Content [Create high-quality content, Focusing on Content Design]

● On-Page SEO Optimization [Internal Linking, Semantic SEO, Short Rich URLs Structure, Meta Tags, Heading Tags, Image and Video Optimization,]

● Optimize For Search Intent [Research and analyze keywords, Create relevant and comprehensive content, Research and analyze keywords]

● Technical SEO [Mobile Optimization, Page Speed Optimization, User Experience]

● Off-Page Optimization/ Link Building Strategies [Broken link strategy, Guest posting strategy, Social Media Marketing]

● Improve and Update Your Content

[ Keyword Research ]

1. Create a List of Keywords

The foundation of SEO begins with thorough “keyword research”. You can use keyword research tools like Google Keyword Planner, SEMrush, or Moz Keyword Explorer to find popular and valuable keywords with reasonable search volumes.

But the best way to find keywords that your target customers search for? Definitely using Google Suggest.

Google’s search box will display a selection of suggestions as soon as you start typing a keyword:

Because they originate directly from Google, these frequently make excellent SEO keywords. (This means, you are aware that people are looking for them.)

[Tip! Target long-tail keywords to attract more specific and qualified traffic]

After gathering all the keywords related to your niche, create an Excel sheet and save all the keywords in it.

2. Analyze Google’s First Page

Okay, so you discovered all your main business keywords. now Check who currently ranks for those keywords right now. To do that Simply enter one of the terms you discovered into the Google search bar.

And make note of any trends you find. For example, the SERPs for “Strawberry cheesecake” is full of recipes or blogs. Therefore, if you wished to write about that topic on your website, you should be aware that list posts cover the majority of the first page results. And you should likely write a list post for your site.

Note: There’s a lot more to Keyword research but I’m not covering everything about keyword research in one post. because this post is solely about the STEPS of search engine optimization.

[ Content is The King ]

When it comes to establishing a strong online presence, content acts as the bedrock upon which success is built. It serves as the vehicle for conveying information, engaging audiences, and shaping brand identity. Whether it’s a well-crafted article, an entertaining video, or a thought-provoking podcast, compelling content has the power to captivate, inform, and inspire.

1. High-quality Content

When it comes to SEO content, you’ve got two options, either you can create something different or you can create something better. There are moments when you desire to build something greater and better than what already exists. But sometimes you’re better off with content that’s completely different. It depends on what helps your content stand out.

Take a long time to write your content and put your relevant keywords in your content and optimize it in a good way.

2. Focusing on Content Design

The most underrated aspect of content marketing may be the design. The best content ever created is yours to use. However, if it resembles this…

Usually, it won’t get much traction.

Because of this, you have to invest a large portion of my marketing budget in content design.

On-Page Optimization

On-page SEO is the process of editing a single web page to raise its search engine visibility and increase organic traffic. In order to make a website more relevant and user-friendly for both search engines and human users, it entails optimizing numerous aspects of the page. The following are some components of on-page optimization:

1. Title Tags: Create unique and descriptive titles for each web page, incorporating relevant keywords to help search engines understand the page’s content.
2. Meta Descriptions: Write compelling meta descriptions that summarize the page’s content and encourage users to click through from search engine results pages.
3. Heading Tags: Use heading tags (H1, H2, H3, etc.) to structure your content and highlight important sections. Include relevant keywords in your headings to provide clarity and context to search engines.
4. Short and rich URL: Create clean and readable URLs that incorporate relevant keywords and accurately reflect the content hierarchy of the page.
5. Outbound Links: Including relevant outbound links to reputable and authoritative websites can help search engines understand the topic of your content and establish credibility.
6. InterLinking: Internal links are clickable references to web pages within the same domain. These don't lead to pages on other domains as external links do.
7. Image and Video Optimization: Optimizing images and videos by using descriptive file names and alt tags, and compressing their size to improve page load times.