How to date in your thirty? A Strategic approach.

*Disclaimer: this article is purely for entertainment purpose for a relaxing weekend read. I have no intention to argue on age, gender nor sex.

The dating marketing now is a “red ocean” but we have our USP.

In my late 20s, people eager asking me when I was going to get marriage. After 30s, still some asked. Now? I am in my mid thirty, people just don’t bother. Thanks to the late marriage celebrities not only in Vietnam but Asian showbiz, staying single at this late thirty is a “new normal” and kinda “trendy”.

In a fun research on Tiktok, 9 out of 10 young men in their late 20s answered that they prefer older girlfriend than younger one. I experienced that myself too. When I was in my 20, I got asked out by older guys. But now, my inbox is full of younger gentlemen. Young men like to catch the trend, I guess.

Let’s look at the dating market situation on the X and Y grapth, with X for life experience, and Y for light & fun. Easily, we see the younger group of Gen Z lies on the light & fun, the Gen X lies on the life experience, we - the Gen Y - Millenials, definitely the winner since we have the mix of both light/fun & life experience. To make it simple, you are not H&M, neither Chanel, you are Zara - affordable luxury with style & trend that fit the emerging market need.

However, we have to juggle to keep the fresh look with depth soul. Tricky. That is why dating in your mid-thirty needs strategy.

Strategy

- Pick your Target audience: I have done a little “research” on couples with age different, there is a very obvious signal that most of the guys in those relationship were good looking, like to fast-track their life success, and looks mature or rebel. They know how to take care of themself, and want to quickly become a masculine male now. I asume that by pairing up with a matured woman, that proved to himself he is a matured male that can take care of his woman.

- Where to pick your Target audience: Where are they? Start-up community is the place. While Park Hyatt or The Deck, Anam Gourmet is the place you can hunt down a millionaire, Start-up community is the place you will meet young guys with big dreams and want to fast advance in life experience but still want to keep it light and fun.

- How to lure them in your nest:

??Tell me how you lure your cat in the trap?

??- Don’t force the cat, let them volunteer go into the trap with a sexy bait

??- Make them comfortable, listen to them, don’t complaint otherwise they think you are their mom, don’t tell them to do what, (Again, you are not their mother).

??- Don’t act naive or clumsy, sometime is oke, always is not. You are no longer 20s, remember.

??- Patience is the key.

If practising all those steps guarantee you success? I don't know. Success take practise, times after times after times. Sometimes you may end up single for life. Your clock is ticking, you are tired of all these manipulating strategy, you want just simply love and being loved. Why it is so hard, you asking yourself late at night. You just want to give up.?

But my friends, the last thing we want to give up is love. If you try all those steps and still could not find your perfect match, it is ok. Shake it up and do it again. Because if you do not try, eithe my way or any other ways, or at least open your heart, love could not be found.

No matter age you are right now, late twenty, thirty, or seventy, be open for love. Sometimes love get lost in their ways of finding you, so be proactive, go out there, be vulnerable in a cautious way - cause not everyone deserve your vulnerability.

Let's love. Since love is the best thing happen to this world.