How this data and analytics expert is helping businesses achieve their goals

Mahesh Makhijani stands as a testament to unwavering dedication and prowess in intertwining technology with complex business challenges.

His initial foray into the corporate realm began at Fractal, donning the role of an Analytics Consultant, where he empowered globally renowned brands with enriched customer insights and enhanced decision-making. Subsequently, he ascended to the role of Director - Strategy at Mindshare Fulcrum, a distinguished subsidiary of GroupM and WPP. Here, he was integral to the media strategy for Hindustan Unilever, one of India's advertising giants. His outstanding accomplishments recently ushered him into Sony Pictures, where he serves as the Senior Manager - Programming Strategy. In this role, he masterfully blends Strategy, Data Analytics, and Consumer Insights to sculpt and realize organizational goals, further solidifying his stature in top-tier leadership.

Beyond his professional conquests, Mahesh harbors a passion for harnessing his expertise for global betterment. A staunch advocate for leveraging technology to mitigate social and environmental challenges, he also mentors budding professionals, helping them chart their success trajectories.

Mahesh's journey is a masterclass in resilience and ambition. Despite confronting myriad challenges, he remained unyielding in his pursuit of excellence. His story serves as a beacon for UAiU students, exemplifying transformative power and determination.

His contributions and unparalleled drive were recognized when he was honored with the esteemed 'Alumni of The Year Award' for the 2020-2021 academic year. Further, he continues to enrich the academic community as a valued Member of the Board of Studies for Business Analytics at Universal Ai University, Mumbai.