How to Create a High-Performing Family-Owned Business.
Doug Verley
Business Coach, Advisor & Strategist (DipBusMan, BCom(Hons), HDipCoLaw, GAICD, ExecMBA.)
Executive Summary
Navigating the complex landscape of a family-owned business (FOB) is a unique journey filled with challenges. Approximately 50% of start-ups fail within the first five years, and only 30% of well-established FOBs make it to the second generation. This article delves into the distinct imperatives necessary for creating a high-performing FOB. Recognising the importance of FOBs in global economies and addressing key issues like risk assessment, lifestyle expectations, family dynamics, and leadership are essential for success. The article concludes with a set of recommendations for aspiring FOB owners.
Unlocking the Potential of Family-Owned Businesses
Family-owned businesses (FOBs) are the backbone of economies worldwide, accounting for an estimated 65% to 80% of all businesses. They play a vital role in job creation and economic stability. However, FOBs face unique challenges that set them apart from non-FOBs. To create a high-performing FOB, it's essential to understand these distinct characteristics and follow a set of key imperatives.
Key Imperatives for High-Performing FOBs
1.?????? Avoid Failure through Risk Assessment: Overestimating the potential rewards and ignoring risks is a common pitfall for FOBs. Rigorously review potential pitfalls and create a list of common causes and symptoms of failure to guide your decision-making process.
2.?????? Manage Lifestyle Expectations: Many individuals start FOBs for lifestyle reasons, but it's crucial to recognise that business ownership comes with its demands and challenges. Prepare for hard work, long hours, and financial hurdles, and be ready to actively engage in your business as a culture and an inspiration.
3.?????? Handle Family Conflict: Family conflict is a significant contributor to FOB failures. Acknowledge the coexistence of your FOB and your family and assume the role of a leader in a "meta-system" that incorporates both. Consult widely, establish appropriate structures, and adapt your leadership style to manage and minimise conflicts effectively.
4.?????? Distinguish Management from Leadership: Exceptional management and leadership are distinct roles. Rarely can one person excel at both. Define roles and responsibilities clearly, swiftly address underperformance, and assemble the right team to achieve success.
5.?????? Separate Family and Business Finances: It's common for families to subsidise their businesses from personal funds. To succeed, professionalise your FOB by separating family and business finances and establish appropriate systems and processes.
6.?????? Leverage Your Family Factor: Every FOB has a unique "secret sauce," often rooted in its family values and culture. Identify and understand what sets your family apart and use it to your advantage. Distinguish between the positive and negative aspects of altruism.
Recommendations for Aspiring FOB Owners
1.?????? Risk Assessment: Conduct a thorough risk assessment and prepare for potential pitfalls to make informed decisions.
2.?????? Realistic Expectations: Be prepared for hard work and financial challenges, and actively engage in your business as a source of inspiration.
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3.?????? Family Conflict Management: Acknowledge the potential for family conflicts and take measures to minimise their impact.
4.?????? Leadership and Management: Distinguish between leadership and management roles and build a strong team to support your FOB's growth.
5.?????? Financial Separation: Separate family and business finances and establish systems and processes for both.
6.?????? Leverage Family Culture: Identify and utilise the unique family culture and values that can set your FOB apart.
7.?????? Clear Strategic Direction: In the absence of a well-conceived and constructed strategic plan it will be extremely difficult to agree on a set of goals and actions – confusion and unhappiness will creep in.
Conclusion
Creating a high-performing family-owned business is a unique Endeavor that requires a deep understanding of the distinctive challenges and dynamics involved. By addressing these key imperatives and following the recommendations, you can enhance your FOB's chances of success, ensuring its longevity and contribution to the local economy. It's a journey that demands dedication, strong leadership, and a clear vision for the future.
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DOUG VERLEY
Business & Life Coach, Business Advisor & Strategist
0405 122 345
Please contact me should you need assistance - Introductory communication is FREE with no obligation.