How Companies Can Leverage Generative AI for Effective Bot Protection

How Companies Can Leverage Generative AI for Effective Bot Protection

Bot attacks have become a significant financial drain on businesses, with nearly two-thirds of companies experiencing such attacks in the past year. These attacks can lead to substantial revenue losses, often exceeding 5% of total revenue. While traditional bot defenses can be costly, they may be necessary to mitigate these risks.

However, the evolving nature of bot attacks, driven by advancements in AI technology, poses a constant challenge for organizations. Many companies believe that any single defense is effective for less than six months. Therefore, it's crucial to adopt more proactive and adaptive strategies.

One such strategy involves leveraging generative AI. By using AI-powered solutions, companies can more effectively distinguish between human and bot traffic. This can help identify and block malicious bots, reducing the risk of successful attacks.

While the implementation of generative AI solutions can be complex, it's essential to find the right tools that align with your organization's specific needs. As Steven Huels, Red Hat's vice president and general manager of artificial intelligence business, product, and strategy, points out, careful consideration is required to select and deploy these solutions effectively.

Key takeaways:

  • Bot attacks pose a significant financial threat to businesses.
  • Traditional bot defenses may be costly but necessary.
  • Generative AI offers a promising approach to combating bot attacks.
  • Careful selection and implementation of AI solutions are crucial for success.

By embracing generative AI and adopting a proactive approach to bot protection, companies can better safeguard their assets and mitigate the financial risks associated with these attacks.

Join the ranks of the Mavericks and experience the power of AI-driven bot protection. Protect your business, safeguard your revenue, and stay ahead of the curve. Learn more about our solutions today.


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