How Citizen Journalism elected President Trump

My take on the US Election, from a Digital and Marketing Perspective - How Trump Won, and the Rise of Citizen Journalism....

As an Aussie, I love an underdog story. In the US election I think we witnessed two. Mid last year I finished marathoning ESPN’s 20 for 20 documentaries and started to be pulled into the presidential race. I’ve been watching closely for over a year now, interested in how the story would conclude, and shocked, not in the result, but how it unfolded. As a marketer, I was swept up in the story, the campaign and the players, especially the new Citizen Media, or Citizen Journalism Movement. As a engineer, I was engrossed in the numbers, the stats and the data unfolding online. What a show...

Read the Full Article on &Mine... https://www.andmine.com/citizen-journalism-elected-president-trump/