How To Choose the Right Event

How To Choose the Right Event

Event management is not just about logistics Its is about achieving organisational goals, creating memorable experiences, enhancing brand image and cultivating meaningful relationships.

These words, from Matarat head of events and sponsorship, Meshari Alhuwaymil, introduce his strategic event management guide in which he shares the route map he has developed to ensure he and his team deliver clear value for their organisation.

In his guide Meshari asks questions to help you align your event goals with organisation objectives, understand audiences more deeply, ensure events build brand awareness, prove return on investment and social impact, position yourselves as thought leaders and engage employees.

Click here for Meshari's insightful report.

An App for Understanding Personalities

Have you come across Crystal Knows? It’s an app for understanding your own disc profile and those of the people you interact with.

Crystal Knows searches our online activities and identifies our place on seven personality trait spectrums, what energises us and drains us, our strengths and blind spots, as well as how to make a great first impression and how to build trust.

We can also compare ourselves to others we are connected with and get tips for how to interact with them more effectively. I believe it is well worth the USD49 per month.

https://www.crystalknows.com/

AI Searching We Can Trust

AI searches in real time so information is current and the sources are cited so we can check reliability; that’s the promise of Perplexity.

Recently a training delegate recommended the app Perplexity for AI powered searches. I’ve found it much quicker than Google as it finds the most useful online information and links to the sources, so I can decide whether the information is reliable or not.

I’m using Perplexity to check I have a comprehensive overview of training topics and that what I share is up-to-date and relevant. Check it out and see if you agree with me.

https://www.perplexity.ai

Videos on YouTube

Enjoy watching these videos in my YouTube channel. They are responses to questions I’ve been asked during webinars and in conversations with change and transformation practitioners.

Coping With Simultaneous Change

Our organisation is introducing digital transformation and wants everyone to change at the same time. But this is really difficult when they are in different locations and have different cultures.

A Dutch change management consultant asked this during a recent webinar. Here are the chronological steps I recommend to my clients facing this issue.

Persuading Leaders to Invest in Change

How can we persuade our organisation that investing in people change takes time and effort when people already have full time day jobs?

A UK digital transformation director asked this question. He explained; We find the balance between the effort, cost and time it takes for people to change versus just getting on with transformation presents challenges for our executives.

They are saying that supporting people through change is part of managers’ day jobs, why do we need the extra stuff?

Here are six tactics you can use to persuade executives of the business benefits of investing in people change activities.

Supporting Long Standing Employees During Change

How can we plan support for employees of long standing? They typically have a very different set of challenges and anxieties compared to employees who have worked in multiple organisations before joining us.

A UK digital enablement director asked this question during a recent webinar. Here are three strategies for managing employees when we want them to continue high levels of customer service and performance during change.

What Has Jo Ann Been Up To

Autumn is the busiest time for us as I spend half of each month in Dubai delivering training. The last few months I’ve lead courses covering protocol and diplomacy, developing policies, government relations, marketing, stakeholder relationship management, public speaking, and etiquette.

Delegates have come from Saudi Arabia, Abu Dhabi, Chad, Nigeria, Ghana, Malaysia and Kuwait. Each person has interesting experiences to share and we all learn from each other.

About Jo Ann Sweeney FCIM FIIC

Jo Ann Sweeney is the founder of Sweeney Communications. Typically she acts as engagement director for a client’s digital transformation programmes.

Clients value her deep understanding of audiences. She is experienced at segmenting and prioritising stakeholders according to their influence and attitudes, then tailoring engagement activities to take them on the journey from where they are to where they need to be in terms of involvement and commitment.

If you want to talk with Jo Ann about your challenges persuading people to change, contact her at [email protected]

Overview of stakeholder engagement for digital transformation leaders

Overview of training options for digital transformation teams

Overview of mentoring support for digital transformation leaders

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