How to choose proper channel for Business Development

Information technology is an integral part of today businesses operation. Industry is moving toward automation and business are complaining that prospect employee didn't have desired skills to work in their company. Sometime they blame this for our education system which lack providing practical or implementation based study and sometime prospect are not keen to upgrade themselves to secure the position.

Out of so many operation in a business, Sales and Marketing play crucial role and provide necessary oxygen to keep it alive. If we talk about service based industry and specially selling software services, whether its web designing and development or ERP& CRM implementation it's always painful to generate leads and convince the client about your company offering. I am curious to know from sales person reading this article like what all challenges they face, what all mode are they using to generate new business/lead, how they overcome from their fear and hit the bulls eye...

I met couple of people online and founds that they are more inclined toward above listed portals but are they long term reliable solution? Will these services will help you to grow your business? With ever chaining there policies, global scenario and increasing the number of freelancers, SME's in developing countries are facing tough challenges. Along with globalisation now a days client know the salary pattern on your countries and not reluctant to hire agency although your rates are very low.

You might say that you have the best team which your competitors also have. You value your client and other so. Might be there something hiding in your SWOT which can be master key for your success and we need to find it asap

At the time of writing this article I still not reach to conclusion to guide and I am expecting readers thought to conclude this and choose best approach.

Waiting for your thoughts...