How Can You Prove That Social Media Marketing Works?

Can you prove to your boss that the money she’s spending on social media is getting results?

Candidly and sincerely, can you really show your stakeholders how social media marketing is impacting the bottom line?

Just imagine that over the past several months you or your marketing team has been managing your company’s social media accounts.

You’ve been at it tweeting away, promoting your brand on Facebook, Instagram, LinkedIn, forums and other social media sites. 

And you thought that you were doing amazingly well and perhaps rightfully so.  

Then one beautiful day, unexpectedly and shockingly, your boss approaches you to request an update on what the company got from the time you or your team spent on ‘your’ social media-land. 

In other words, the boss wants you to prove to her and other stakeholders that the investment that they have made on social media marketing is impacting the bottom line. 

Are you getting the gist? Continue reading at Anaconda Marketing