How Can You Leverage Emerging Technologies to Maximize Growth?

According to Frost & Sullivan, while 97% of enterprises recognize the importance of AI and ML, only 1% have truly mastered these technologies. Are you ready to bridge this gap and unlock the full potential of AI???

Has your company identified the most promising avenues for growth?

In this edition of Frost & Sullivan’s Growth Opportunity Newsletter, dive into the opportunities that will set your business apart in the information, and communications technology arenas. Uncover how to build a powerhouse product portfolio that spans everything from cutting-edge ABM solutions to the latest IoT innovations.?

Explore the answers to key questions addressed in this edition:???

• Is your team harnessing AI’s potential in areas like self-driving cars, personalized medicine, and smart cities to drive growth and innovation??

• Are you integrating business tools like CRM, marketing automation, and SaaS solutions to enhance your customer experience through account based marketing (ABM)??

• How are CPaaS, frontliner solutions, and Microsoft Teams Phone deployments pushing the boundaries of enterprise telephony??

• Will hybrid working models and the push for productivity boost the audio-conferencing endpoints industry as organizations invest in return-to-office programs???

?Is security the key to exceptional customer experience? How can you cultivate trust and empathy to enhance customer retention??

Adopting threat intelligence (TI) is essential due to the evolving threat landscape and the unsustainable cost of reactive security measures, averaging $4.45 million per breach (IBM, 2023). Proactively managing phishing and supply chain risks is crucial to avoid brand erosion and revenue loss. Email, as a primary communication tool, is a major vector for cybercrime and malware spread.?

How can you turn these cybersecurity megatrends into a competitive advantage for your business??

• Emerging Growth Hubs: Seizing expansion opportunities in Latin America and tapping into high-growth potential across North America, Europe, the Middle East, Africa, and Asia-Pacific.?

• Cloud and SaaS for Email Security: Meeting the rising demand for cloud-based and SaaS email security solutions.?

• Strategic M&A Moves: Enhancing capabilities and offering advanced security and data protection through targeted mergers and acquisitions.?

With more than 200 competitors and revenue exceeding $14 billion across the Americas, managed security services is a behemoth of the cybersecurity industry.?

Key Opportunities in the Americas managed security services industry?

• Addressing the Cybersecurity Talent Shortage: Filling the growth gap in cybersecurity personnel with skilled experts and advanced tools.?

• Evolving with the Threat Landscape: Adapting to rapid changes in cyber threats with innovative and adaptive security solutions.?

• Securing Hybrid and Multicloud Environments: Implementing advanced strategies to protect complex, multi-cloud infrastructures.?

• Navigating Geopolitical Conflicts: Adjusting security measures to respond to the impacts of escalating geopolitical tensions.?

• Expanding Service Portfolios: Offering comprehensive security services, including advanced assessments and consulting, to support varied organizational needs and enhance security maturity.?

The latest Frost & Sullivan customer experience survey identifies customer trust as the paramount priority, spotlighting key strategies to build and sustain it.??

A few highlights from the survey on fostering a culture of trust include:?

• Integrating Security with CXM: Positioning yourself as a trusted partner by seamlessly incorporating security into Customer Experience Management (CXM).?

• Embracing Continuous Evolution and Innovation: Committing to ongoing development and innovation to enhance both security and CX.?

• Addressing Data Privacy and Compliance: Meeting the growing demands for data security and regulatory compliance to maintain customer trust.?

• Enhancing Loyalty Through Security: Demonstrating a commitment to protecting customer information to strengthen loyalty and satisfaction.?

Top Strategic Imperatives for Growth????????

Smart Cloud, Smarter Businesses: Top 10 Strategic Imperatives Driving Growth and Innovation in the Global Cloud Ecosystem?

• Identifying opportunities that are propelling the growth of artificial intelligence operations?

• Analyzing how you are implementing Edge-to-Cloud solutions for maximum growth?

• Capitalizing on the development of holistic cloud services to drive expansion?

Explore More Growth Opportunities:

Don’t miss out on our Transformational Journey section which provides thought leadership to execute key growth opportunities.

Unlocking New Growth Opportunities in Workforce Optimization (WFO)?

Are you aligning your contact center's growth goals with the latest megatrends in workforce optimization, such as AI and automation??

This is a short version of Frost & Sullivan’s Growth Opportunity Newsletter. Sign up here to get the full edition in your inbox every month.