How can we better learn the lessons from what works, and what doesn’t to create impactful events?
Spirit of 2012
London 2012 legacy charity, founded by the National Lottery Community Fund in 2013 with a ￡47m endowment.
It’s a topic we’ve also looked through different lenses in three recent reports:
1) Counsel & Loughborough’s Capital of Sport feasibility study shows how a new sporting event with a health and wellbeing focus might apply lessons from the City of Culture competition Verity Postlethwaite @jamesallen
?2) Shared Cultural Futures looks at the confluence of major cultural events in West Yorkshire, to explore what happened when knowledge sharing between #Leeds2023 and #Bradford2025 was given proper financial resource.? Shanaz Gulzar Helen Bewsher Gail Smith Kully Thiarai
3) The Golden Thread report looks at maximising the cumulative impact of multiple events through a national strategy to create a shared understanding of why we host events in the UK. Haley A Beer Jonothan Neelands Mark Scott
......And we need an Events Data Observatory to better connect the dots between all these events, and help event organisers, funders and policymakers to increase their effectiveness. Fabio Thomas
Until that’s up and running, why not follow us here on LinkedIn and sign up to the Spirit of 2012 newsletter to keep in touch with the latest insights and research on maximising the social impact of events: Newsletter signup (mailchi.mp)
Grants Manager at Spirit of 2012
5 个月Great to have these reports all available and see this topic explored in different contexts, lots of valuable learnings and recommendations for funders and policymakers in there.