How can finance leaders get on track with digitization?
Frederic Portal ?
Senior Product Marketing Director , EMEA Financials at Workday at Workday
In a connected world, the demands on finance leaders are unrelenting. Financial news and market rumours spread instantly across the globe, with the media and investors reacting immediately to information on financial performance. Chief executive officers (CEOs) expect rich, forward looking insights from finance so they can manage risks, spot new opportunities, and weather economic shocks and volatility. The current and future value of the enterprise – and the quality of its insights – are now linked.
Unfortunately, many finance functions are still unable to deliver that insight.
I had the pleasure to participate to a series of webinars on how CFO can redefining their approach to resilience, intelligence, leadership and talent. By redefining those 4 top Priorities, CFOs can show the finance function is determined to change – and play its part in transforming the enterprise for the digital age.
Please join us and listen to those 4 webinars on those 4 top Priorities:
- Resilience redefined – succeeding in a volatile environment
- Intelligence redefined - unlock data-driven decision-making
- Leadership redefined – delivering value through business partnership
- Talent redefined – build your future finance team today
CFOs play a critical role in driving digital transformation. Their focus on understanding where value is created – and how to measure it – ensures that major enterprise transformations zero in on what matters. They should question any assumptions underpinning the transformation goals. They provide insight into how external volatility and risk could derail progress or undermine the value delivered.
The finance function needs to focus on innovation as well as bringing together the people and capabilities to deliver strategic insight. By redefining their approach to resilience, intelligence, leadership, and talent, CFOs can show that the finance function is determined to change and play its part in transforming the enterprise for the digital age.