How can a digital product identity-enabled marketplace for brand partnerships help you grow your audiences?

How a Marketplace for brand partnership enabled by digital product identity can help you grow audiences?

We are on a mission to help brands unlock new business opportunities stemming from the implementation of DPP now. At the same time, your sustainability team is solving the data-collection challenges.?

The marketplace lets brands create partners, and jointly offer their digital products across multiple platforms or marketplaces. Building a direct one-to-one relationship with your customer.

Why partner and bundle your digital product?

Product bundling is nothing new. Many brands have done it, from McDonald’s Happy Meals to Microsoft software bundles to online stores bundling their products. When done right the upside is huge.

The key reasons for partnering are:

• Brand's magic rubs off on each other, thus strengthening each other.?
• Serving the same group of customers. Digital product bundling, allows you to offer a new product to your partner’s audiences.
• Extend the reach and exposure to new audiences. This allows partners to reach new audiences within the partner's network.

How to get started?

Below is a list of questions to help you think through and decide if a brand partnership is for you.

1. Which physical products would you want to transform into digital products? (Jump to No. 2 if your product is a native digital good)
2. Why this product? and what is so attractive about it?
3. Which brand is your ideal partner for this? Why?
4. Why would they partner with you??
5. Does your prospective partner have a digital product that you can bundle your product with?
6. What are the benefits of this partnership for your audience?
7. What do you want to get out of this partnership? Both tangible and intangible?
8. How can you measure this outcome? ie . sales, reach, awareness?
9. If you have come all this way - you are ready to go to the next level.?

Next Level - Where to start?

At STRGL/Tree? we are building the tools and solutions for brands to pilot new business values enabled by digital product identity even if the emission data gathering is not ready yet.? We have figured out a way to onboard you now while building for future compliance - Talk to us and learn how we do this.

If you are unsure which cool brands you would want to partner with, we can help you with that too. Or which digital product to start? Got you covered too.