How Bulk SMS Once Saved the World!
KIARASH OVEISIARIAN
Head of Finance & Commercial | Event Management & Planning | CPA Australia-Associate Member (ASA) | Sales KPI Monitoring | Financial Excel Intermediate | Business Performance | Financial, Cost & Sales Analysis
How many people can you call in an emergency? Maybe 3 in a minute, and that’s if they answer quickly and it’s a short message. This form of communication might ensure the person receives the message, but it certainly restricts the number of people you can contact in a short space of time.
What if hundreds or thousands of people needed to be warned in an emergency? Calling them all on the phone simply isn’t reasonably going to work. It never has, where the radio used to be the medium of choice, no longer are people tuning in. Emailing is also unlikely to be read in time, with an average response time of 90 minutes and that’s if they open it at all; only 22% of emails are opened.
This is where SMS comes into its own. It is a highly opened medium and one that is quickly read; 98% open rate and read within 3 minutes. By sending bulk SMS in Australia you can quickly contact a bulk of people and be confident that they will have received the message.
#BulkSMS #SavingLifes #Emergency #BushFire #Flood #Earth