How to build for, and with, Gen Z: Insider Secrets to Building Irresistible Products

I received a YouTube link titled "How to build for, and with, Gen Z" featuring Jiaona Zhang, CPO of Linktree, from Thanuj. This video has sparked my interest and prompted me to delve deeper into a topic I have long contemplated and strive to accomplish.

COMMUNITY: Build a Platform, Not Just a Product

The cornerstone of engaging is fostering a strong sense of community. This generation values authentic connections and seeks platforms that facilitate meaningful interactions.

• Create Shared Spaces: Develop a platform where users can connect, share ideas, and collaborate. This isn't just about providing features but about creating a vibrant ecosystem where users feel they belong.
• Think Canvases, Not Corridors: Instead of restrictive pathways, offer open spaces that encourage creativity and intimate interactions.
• Invest in Emerging Talent: Highlight and support novice or emerging talent. Providing a group platform where new voices can be heard and grow not only builds community but helps them develop along with you.

CREATE: Foster an Environment for Expression

Creating a space where everyone can express themselves and collaborate is crucial.

• Intimate Interactions: Develop a community that facilitates one-on-one or small group interactions. These intimate settings can lead to deeper connections and more meaningful collaborations.
• Empower All Users: Ensure that everyone, regardless of their level of experience, has the inspiration to express their creativity. This can lead to unexpected and innovative contributions.

COLLABORATION: Embrace Co-Creation

Co-creation is a powerful strategy to engage. By involving in the creation process, you build a sense of your own.

• Pairing Opportunities: Facilitate easier ways for the community to find each other and collaborate. Whether through WhatsApp Communities or community events, make it easy for all to connect based on shared interests and goals.
• User-Generated Spaces: Allow users to create their own spaces within your platform. When users can shape their own experiences, they become more invested in the platform for creative think, paying forward, and contributions.

EMPOWER:

It's not just about gaining followers but about fostering meaningful interactions as a community.

• Meaningful Interactions: Focus on the quality of interactions and finding others with similar or diverse interests coming together.
• Collaborative Growth: Think about how your platform can grow in tandem with all in the community. By empowering your users to succeed and grow, your platform will naturally benefit from their success.

Re Reminder: This is simply about How To Build Great Products.

Re Reminder :? Support like sharing our own community’s content. We Grow Together

Re Reminder : Not Competitors We are Collaborators

Cheers!

LISWITH

This is our community : Utpatti Records - The Creative Collective https://www.instagram.com/utpatti.records/

Please do watch : https://www.youtube.com/watch?v=-CYpixuRCgU