How to bounce back after a sales dry spell

Business has been TOUGH recently… for obvious reasons.?

So if you feel like you’ve been running through quick sand trying to close sales, you aren’t the only one.?

BUT you can’t stay that way. Because the alternative to fighting for sales… is making zero sales.?

So if that’s you, you need to refresh your sales strategy ASAP.

But let’s be clear…

The dynamics of what people look for in a product, program, or service have shifted significantly.?

Many potential customers consume endless hours of content, read countless emails, and attend numerous live events…

Yet they still don’t know what you do or how to work with you.?

And you know what? They probably don’t care enough to figure that out for themselves. That’s just the cold hard truth ??

You have to understand the different buying mentalities.?

Your market is diverse, with tons of buying mentalities and perspectives.?

If you've been catering only to those who prefer deep dives into content before making a purchase, you're missing out on a large portion of your market that wants quick and straightforward purchasing options.?

Some buyers need hours of content, while others just want to know what you offer and how to buy from you.

Make sure your content does BOTH.?

Many service providers struggle to balance their product suite by introducing low-ticket products. They fear attracting the wrong audience.?

But let me tell you – if you maintain the quality and value of your offer, even low-ticket products can attract affluent buyers. By impressing them with a lower investment product, they are more likely to invest in your higher-ticket offers.

And that’s what we call customer retention!!

This method allows you to upsell to higher-ticket products, ensuring consistent sales outside of launches. It’s all about keeping your business moving and profitable every single day.

At the end of the day, you have to make sure your sales approach and strategy are updated to reflect the current market.?

Implement a diverse strategy that caters to various buyer types and ensures daily sales activities to keep your business profitable and growing.

You’ve got this!!

– The VBS Team