How to Better Engage On Social Media
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How to Better Engage On Social Media

Hey, I've been suggesting for some time now that nonprofits spend more time on social media.

One way to do that is to make sure you're sharing what you're up to on Facebook and Twitter, and another way to do that is by targeting your content to your audiences with Facebook's advertising.

One org, ActionSprout has teamed up with Facebook to give out $2 million in ad credits to 2,000 nonprofits, in monthly chunks of $200 or more. Here's the Nonprofits Times report on the initiative. While the applications have closed, keep an eye out for other opportunities. And here are 5 free tools to track your social media engagement.

Be sure and check out ActionSprout's page analyzer. It will give your nonprofit some great data on your Facebook posts and tell you which are generating the most interest from your community.

Here's a blog post I wrote a while back about how to simply share your social media posts with others who support your mission.

Thanks!

Daniel Hansen

Executive/Author

9 年

I really need to learn how to interact with social media better, my attempt at app creation would so benefit from figuring all this out, lol.

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A few years ago I had the audacity to add "philanthropist" to my "I AM" statements. People think they can only call themselves that if they make and give a lot of money (like Rockefeller, Gates, etc.) but the far more effective way to look at being a philanthropist is through actions like this one, like the beautiful Craig Newmark shares here. Sharing information about those 'enriching' the fabric of our culture and people is absolutely magnificent to witness and take part in it!... It's contagious! May you develop a deep, incurable case of PHILANTHROPY! <3

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Marlee Albrecht

Server at Paula's Pizza & Italian Restaurant

9 年

Its not only the newest tool but it is also fast, easy and efficient. You are able to get a message to someone only within seconds. However, sometimes not everything goes to paln. Overall, still a good tool to use for marketing.

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Marcy Cooper

Regional Director Patrick McCaffrey Foundation- post 911 Veterans / Re-Entry

9 年

This was great info!!

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