How to Become an Online Coaching Superstar in 3 Simple Steps
Evan Carmichael
Helping entrepreneurs #Believe in themselves more and thought leaders get their message out to the world | 3.5 million YouTube subscribers | Forbes 40 Social Marketers | Inc.100 Leadership Speakers | Author
High-ticket coaching has found a powerful ally in YouTube. This platform offers an opportunity to share expertise, connect with potential clients, and build a great online presence. But to truly tap into YouTube’s potential, a solid content strategy is crucial. This article will guide you through creating a strategy that not only engages your audience but also establishes you as a thought leader in your field. Let’s dive in and explore how you can transform your YouTube channel into a powerhouse of high-ticket coaching.
Ignite Your Business Development Show
The first step in your YouTube content strategy should be launching a Business Development Show. This is a platform where you interview people, discuss various topics week by week, and delve into the intricacies of your field. It’s an excellent way to attract clients and showcase your knowledge and skills.
If you’re already doing this, that’s fantastic! Keep it up. Consistency is key to building an audience and establishing your brand. Make this a weekly show and watch as your client base grows. Each episode is an opportunity to provide value to your viewers, answer their questions, and demonstrate your expertise.
Remember, each interview is not just a conversation; it’s a chance to educate your audience, provide them with valuable insights, and show them why they should consider your coaching services. So, plan your episodes carefully, choose your guests strategically, and focus on delivering quality content.
Empower Through Your Coaching Show
The next step would be to start a Coaching Show. If you’re a mindset coach, this is your chance to let your audience see you in action. Invite people to come on the show, whether they’re existing clients or new faces. You could even reach out to your Instagram followers and invite them to be coached by you.
This could ideally be a weekly series. Each episode is a live demonstration of your coaching skills. It’s one thing to tell your audience about your coaching techniques; it’s another to show them. By coaching someone live, you’re giving your audience a front-row seat to witness the transformation that your coaching can bring about.
领英推荐
Don’t worry about making everything perfect. Authenticity resonates with people more than a flawless performance. Show your audience that you’re not just a coach, but a person who understands their struggles and is there to help them navigate their journey.
Establish Your Thought Leadership Show
Finally, create a Thought Leadership Show. This is where you speak directly to the camera, sharing your thoughts, ideas, and insights. It might be challenging to get started, but this show is crucial for long-term brand building.
Your Thought Leadership Show is your platform to share your unique perspective, your innovative ideas, and your expert insights. It’s where you establish yourself as a thought leader in your field. It’s where you get to share not just what you know, but how you think.
Remember, all these shows should be ongoing series on your channel. You don’t have to film them weekly. For example, you could set aside two hours every month to record four back-to-back half-hour sessions. Then, you’ll have content for the next month ready to go.
While it’s great to do all three shows, they’re not of equal importance to growing your business. The Thought Leadership Show is the best for long-term brand building, but it doesn’t generate income right away. That’s why starting with the Business Development Show is a good strategy.
In summary, a comprehensive YouTube content strategy for high ticket coaching involves launching a Business Development Show, a Coaching Show, and a Thought Leadership Show. With this strategy, you can effectively engage your audience, attract more people to join your group, and establish yourself as a thought leader in your field.
#YouTubeStrategy #HighTicketCoaching #ContentOptimization
Psychologe I Coach I MBA I Speaker für Wirtschaft, Management & Führung I Expertise in Business, Change Leadership, Transformation & Kulturwandel ??
11 个月This is so helpful! Looking forward to implementing these strategies.
I help overwhelmed solopreneurs streamline operations and get more done by providing flexible virtual assistance for administrative and marketing tasks - freeing up their time for growth.
11 个月YouTube + high-ticket coaching = a match made in heaven! Time to level up your strategy.