How Baselines, Mansa's Inaugural Original, Became The Sleeper Hit of the Summer

In a remarkable summer debut, “Baselines” continues its ascent to the top of the streaming charts. The four part limited series, the inaugural original series from the new streaming platform Mansa, is continuing to smash expectations, securing its place as the platform's most-watched show. Baselines has catapulted into the cultural conversation and to the front runner status of a ‘too early to call’ pick for 2024 awards season.? This early success owes gratitude to legendary figures like Snoop Dogg and fans alike who have called out the new show on social media, further propelling the staggering growth of its week over week viewership.??

Baselines, executive produced by 5x NBA Champion Derek Fisher, is partly inspired by his experiences as a younger ball player on an upward trajectory trying to avoid trouble.? The show follows Jamiel Chambers, played by Jarret Ellis (ALL EYEZ ON ME), a rising basketball phenom from the inner city aiming to achieve his family’s hoop dreams. Through a twist of fate, a dangerous LA family feud ensues putting Jamiel’s fledgling basketball career - and life - in jeopardy.? A star studded cast brings exceptional performances from up and comers like Ellis and Derrick A. King (RUN THE WORLD, THE GAME) alongside fan favorites Malik Yoba (NY UNDERCOVER, COOL RUNNINGS), and Felicia Pearson (THE WIRE).??

“I’m so proud to be working with Mansa and to bring Baselines to the world,” said Derek Fisher, Executive Producer of Baselines “We created something that struck a chord with our community and I can’t wait for fans to see how the story continues to play out.”

Each episode of Baselines features music from different up-and-coming LA hip hop artists including the theme song, So LA, by Ryon, providing another platform for creatives to reach new audiences.?

“The response we’ve had from both our audience and the filmmaker community has been amazing,” said Brielle Urserry, Head of Programming at Mansa.“We look forward to offering more outstanding stories for the Mansa community to enjoy.”

The resonance of Mansa's dedication to showcasing narratives rooted in Black culture is evident in its global appeal. Fans are eagerly anticipating a second season, with Mansa poised to share details shortly. The show is available for free exclusively on Mansa. Available on #roku, #amazonfiretv, #Ios, #android