How AI Is Transforming the Olympics Broadcast
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AI at the 2024 Paris Games: Transforming the Olympics Broadcast
The 2024 Paris Olympics is ushering in an AI-powered revolution in broadcasting and fan engagement. With the International Olympic Committee (IOC) and Olympic Broadcasting Services (OBS) leading the charge, advanced AI technologies are set to redefine how audiences experience the Games.
AI at the 2024 Paris Games: Delivering a New Olympics Experience for Fans
The 2024 Paris Olympics aren’t just a showcase of athletic excellence but also a testament to technological innovation. With AI at the forefront, the International Olympic Committee (IOC) and its partners are transforming how fans experience the Games. Let's take a look at how AI is enhancing fan interactions, improving accessibility and creating immersive experiences both on-site and online. ?
Creator Content Is Powering a New Olympics Experience
Reaching the Olympics is any athlete’s dream. Just qualifying for the Games is a significant achievement, with the potential to seize not just Olympic gold and a place in history books, but also lucrative sponsorship opportunities.?
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Rethink and Redefine the Sports Broadcast (Hints: Real-Time Data and Personalization)
The sports broadcasting industry is poised to surpass $60 billion this year, a significant increase from $56 billion in 2023 and $54 billion in 2022. With so much at stake, broadcasters are innovating to attract new viewers and engage more closely with existing fans.
A a new study from IBM, “Global Sports Attitudes and Behaviors,” offers insights from more than 18,000 sports fans across 10 countries, exploring how they engage with sports content, including live coverage and highlights, and their future preferences.
The IBM study, conducted by Morning Consult, reveals a growing generational shift and acceptance of technology-driven experiences that will impact the future of sports consumption. It provides a clear roadmap for broadcasters to enhance fan engagement and satisfaction through the strategic use of technology. ?
How an SA 5G Network Is Connecting the Paris Olympics Broadcasts
“Private” 5G is gaining traction as a way to bolster sports broadcasts, and the mobile technology will play a bigger role in sports broadcasting than it ever has at the 2024 Summer Olympics.
French mobile carrier Orange, charged with providing the telecom infrastructure and services for the Paris Olympics, has built a private 5G network along a 6 km stretch of the Seine to convey smartphone boat footage to the TV production center.