How To Activate Board Member Fundraising With Visuals

I recently came across this excellent article by The Fundraising Authority. As promised in the title, it provides a “Simple, Step-by-Step Process for Getting Your Board to Refer New Prospects to Your Non-Profit.” In a nutshell, here are the four steps:

1. Explain how referrals work and assure your board members that no one they refer will be asked for money until they indicate a desire to get involved.
2. Show board members how many people they actually know through a mind mapping exercise.
3. Ask board members for referrals usually in person.
4. Bring referral success stories back to board meetings on a regular basis.

My tip is to enhance steps 2 and 4 with visuals by . . . . (See this tip on my website for more.)