How to Acquire Customers at a Consistent Cost
Running Meta Ads can be a powerful strategy in scaling your business.?
Not only does it help you improve your top-of-the-funnel success…
It also generates leads at the bottom of the funnel and increases the pool of users you can convert from.?
Ultimately, it complements your Google Ads campaigns, giving you the best of both worlds.?
The challenge with Meta Ads is your ad performance can fluctuate dramatically from day to day, making it difficult to determine which ads are truly effective.
It also has trouble accurately attributing conversions to specific ads or clicks, especially when distinguishing new and returning customers—and relying on in-platform metrics only gets you so far.?
Unfortunately, traditional scaling methods (such as increasing budgets on successful ad sets) don’t work consistently.
But what if you had a scalable methodology that you could use to acquire customers at a consistent cost?
That’s exactly what John Moran shares in this latest video.?
He introduces a systematic, rule-based approach to scaling ad spend that can be easily implemented and managed, even by team members who aren't expert marketers!
It’s called the L0 Approach.?
The goal of this approach is to prioritize finding scalable ad creative and audiences while maintaining control over new customer acquisition costs.?
Are you ready to simplify decision-making in ad management to save time and reduce stress??
Do you want to see accurate measurement beyond what in-platform metrics show, including impacts on other sales channels such as Amazon and subscription growth??
Watch this video and discover how to get more predictable results and easier management of large-scale ad campaigns.