"How this 6 step fly-wheel system can help you grow your business without a marketing budget"
"How this 6 step fly-wheel system can help you grow your business without a marketing budget"
You heard that right, without a marketing budget!
Now before you become a keyboard warrior I wanna tell you right off the bat, I didn't say "FREE".
This needs for you to invest on the front-end which is step 1, running a marketing campaign
However, if you get the next 5 steps right, your customers will be paying you to become your customers
Which eliminates the cost of acquiring a customer
Which eliminates a marketing budget
You can confidently buy out your competitors and dominate your market place.
At this point the question is HOW!
When you run campaigns and generate sales, you might be thinking about ROAS and ROI but the most important thing is Delighting the customer
Why? you already spent the money to acquire the customer, you can only do so much to upsell/cross-sell whatever
the real money comes when you get on-going referrals
and you can only get them if your product/service is stellar and provides a good experience
You get more referral sales and that's pure profit
You may have spent $1 and get back $2 if you're lucky AF! however, even if you break even that's fine because again
If your product/service is awesome you get referral sales which is pure profit
You take that money along with profit from the campaigns and re-invest back into campaigns, the flywheel runs and it spits out more sales, more goodwill, more referrals
Your original investment is already out.
Now your business is being financed by your customers, referrals
Now each dollar. you spend you get 3x - 4x - even 5x ROI that means you can spend 5X than your competitors
On the flip side the more input you provide in the flywheel the better it becomes!
More sales, More delighted customers, More referrals, More money to re-invest
and this becomes a monster!
Let me know your thoughts!