How To 10X Business Lead Generation Organically
Nandini A.
? Marketing, Networking, Growth, Executive Hiring & Partnerships ? Events, Communities, Content & Communications ? Generative AI & Data Science Certified
Businesses today come in various sizes. Virtual Co., such as my own (www.talentcanvas.biz), SMEs & of course Corporate level Co. running as Partnerships, Pvt. Ltd. and so on.
One common challenge when it comes to Lead Generation is heavy Marketing spend. Especially during situations such as Corona attack, the spend and CPL (Cost Per Lead) has seen much fluctuation besides CPA (Cost Per Acquisition) also increasing.
The primary reason for increased CPA is job cuts, lowered salaries, unemployment as well as fear among people of overspending online as well as offline.
So what then is the solution?
Is there an alternative to Lead Generation through paid Facebook Advertising or paid Google Advertising? My answer is definitely Yes! Read on to know how quickly one can generate 100 Leads in just a few days to a week's time organically without spending money on ads.
Needless to say, these methods have perennially helped me generate leads through several years.
STRATEGY #1 WEBSITE CONTENT CREATION & SEO
Having a website these days is MANDATORY. Period. Any business, small or big, if it does not have an online presence, it is equivalent to dead and at some point or the other, will break down.
SEO or Search Engine Optimization can be absolutely done for FREE & it is a long-term strategy for sustaining amidst competition.
SEO involves performing a set of activities every single day and within 30-60 days, you can bring your website and pages to Page 1 of Google searches quite easily. You can also target specific keywords via effective Keyword Research!
Check out my YOUTUBE video on Content Creation and SUBSCRIBE to my CHANNEL.
STRATEGY #2 LINKEDIN PROFILE REWRITING & CONTENT POSTING
LinkedIn is a powerhouse for business owners and employers seeking leads. Hiring as well as generating business on LinkedIn is super-easy if done the right way!
Your INFLUENCE CREATION abilities directly impact your BUSINESS GENERATION results. Therefore, more qualitative efforts you make towards influence creation, better results for your lead generation.
Check out this video on LINKEDIN CONTENT CREATION & its importance.
STRATEGY #3 FACEBOOK GROUP SHARING & PAGE SHARING
Facebook Groups and Facebook Notes are free features on FB besides of course the magnificent Wall where you can create posts and advertise your business, products and services.
It is a clear trade-off between TIME and MONEY. Either you spend money on paid ads on FB or you spend Time promoting your business.
Watch the video to understand how to market your Products & Services on Facebook.
STRATEGY #4 WHATSAPP & TELEGRAM MARKETING
WhatsApp Business is the ideal way to reach out to prospects, convert them to leads and to make the sale!
Likewise, Telegram offers you the ability to create Channels and Groups and sell seamlessly. If you are yet to try selling on these platforms, high time you did!
Join our DIGITAL ENTREPRENEURSHIP ACADEMY PUBLIC TELEGRAM GROUP for regular updates about my webinars and Digital Entrepreneurship related posts.
STRATEGY #5 YOUTUBE VIDEO SELLING
Creating videos on YouTube not just is an exciting task but also highly fruitful as it helps us become a popular face in front of people and pitch in our products and services.
It is also a great idea to create micro-videos and message our Connections and Friends on LinkedIn and FB respectively to generate leads and/or hire people.
I personally love this video by my mentor DAN LOK on making money using YouTube!
STRATEGY #6 EMAIL MARKETING
Sending emails to known and unknown people is the best way to market your business for FREE. It is not difficult to buy valid emails from Google, target the right people and send emails to them.
Information related emails, Sales emails and then Autoresponders create a sequence of lead nurturing activities that are sure to enrapture our audience and help us accomplish the sale!
Here is an awesome video by Neil Patel on this.
STRATEGY #7 WEBINARS & ZOOM MEETINGS
Conducting Free workshops and webinars online helps us educate people, empower them as well as empanel them in our businesses as partners.
Post-Corona world is definitely here to entertain more webinars, meetings and online expos that would benefit majority of people within the same platform simultaneously.
ATTEND MY FREE WEBINARS on LINKEDIN PROFILE WRITING & CONTENT CREATION by registering on this link.
STRATEGY #8 DYNAMIC PRODUCT & SERVICE CREATION & CONSISTENT UPSELLING
Product design and selling them requires dynamism to survive in the industry amindst tough competition.
If you can come up with Product bundles, design offers and be dynamic with your discounts, you can not just generate leads consistently but also 10X sales and ROI within a few weeks to a few months!
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Check out this video to see which are the Top 6 Social Media Platforms you must master.
About Me: Founder at Talent Canvas, Senior HR Professional, making use of ORGANIC MARKETING methods since many years to grow my business with least ad spends.
Check out my latest video course bundle offered at a Huge Discount ONLY on my LINKEDIN account and on my webinars.
LINKEDIN PROFILE WRITING & CONTENT CREATION PROGRAM & register using the link.
Reach me on www.asknanz.com via Facebook if you have any queries.
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?? Content Marketing Consultant & Strategist (StartUps and SMEs) | Full-Stack Content Creator | SEO | SEO Content Writer/Copywriter | [Remote] ??
3 年Thanks Nandini, lots of useful tips in there...for anyone who's considering Nandini's courses they are a real value-add. Nandini A.