The Hottest Medium for Creators in 2024

Spotify Hits 250K Milestone for Video Podcasts

Video podcasting continues to grow in popularity and influence on platforms such as YouTube and Spotify. ??Marisa Cali reports that Spotify has more than 250,000 unique video shows and 170 million viewers.

Celebrities, media personalities, politicians, CEOs, and creators of all backgrounds and sizes are jumping on the video podcasting wave as a compelling format for content creation and audience growth. Compared to audio-only podcasts, hosts are finding increased engagement and algorithmic support for video on YouTube and social media platforms.

"The trend is undeniable," Cali, a live streaming and virtual event producer, writes on LinkedIn. "Nearly two-thirds of listeners now prefer shows with video, and creators are seeing significant audience retention boosts by adding video content. Don't miss out on this opportunity to elevate your podcast and engage your audience on a whole new level."

I'll be launching a new book co-authored with Kevin Kolbe helping creators succeed with video podcasting. Scroll down to the bottom section for more details and to get a free copy prior to release.

Spotify reports a 70 percent increase in the number of creators actively publishing videos on the platform. Videos must be hosted on Spotify and uploaded via Spotify for Creators .

If you are hosting an audio podcast with Spotify for Podcasters, you can replace the audio file with a video file to offer video episodes to viewers. If you are distributing an audio podcast to Spotify from an external host, you can upload videos for individual episodes in Spotify for Podcasters.

Around the Universe: Digital Newsmakers & Milestones

Dale L. Roberts To Release Second Book in Eight-Volume Series

Prolific author and self-publishing advocate Dale L. Roberts is launching a book a month for eight months as part of his "Self-Publishing with Dale" series. The second book in the series, Advanced Self-Publishing for Authors, is scheduled for release on Thursday, August 15th.

"The journey of self-publishing doesn’t end with your first book," Roberts wrote on StoryOrigin. Advanced Self-Publishing for Authors is a "comprehensive, easy-to-read guide filled with advanced strategies and practical advice. This book is designed to help you navigate the complexities of self-publishing and build a thriving author platform."

Roberts is a 32-time book award winner and the author of more than 50 books. He's also a popular YouTuber with over 110,000 subscribers. His first book in the current series is Self-Publishing for New Authors.

Glenn "The Geek" Hebert's Horse Radio Network Turns 16

Professional podcaster Glenn Hebert is celebrating the 16th anniversary of the Horse Radio Network, the largest online podcast network for horse lovers worldwide. Hebert hosted his first episode of "The Stable Scoop Show" in August 2008 with co-host Helena Harris.

"Over 10,000 episodes of over 40 shows, we are both still at it," Hebert wrote on Facebook. "Thank you to everyone involved: hosts, sponsors, listeners, production teams, and of course, my wife, Jenn Hebert. And a special thanks to Equine Network, LLC for believing in us!"

Hebert hosts one of the longest-running daily podcasts, "Horses in the Morning," which is in its 14th year. In October 2022, he sold the Horse Radio Network to the Equine Network, staying on as the Director of Podcasting.

Capsho Summit to Help You Get More Clients From Your Content

Capsho CEO Deirdre Tshien is looking for speakers for the "Get More Clients From Your Content Summit 2024." She's asking those interested in speaking to reply to this LinkedIn post and not send direct messages.

Tshien wrote in the aforementioned LinkedIn post that she's seeking speakers with expertise in "how to create content that sells, how to grow your audience quickly but authentically, and/or how to convert your audience into leads and clients."

Capsho is an AI tool that turns podcast episodes into different types of digital content for sharing across the web. In addition to co-founding Capsho, Tshien hosts the "Win the Content Game" podcast. She is the author of Honey Trap Marketing.

Join Our Exclusive Review Team & Get a Free Copy of Our New Book!

We’re excited to invite you to join our exclusive review team for Video Podcasting Made Easy: A Step-By-Step Guide to Creating and Growing Your Video Podcast. As a member of this team, you’ll receive early access to a free digital copy of the book before it officially launches on Amazon on Thursday, August 22nd.

Our only expectation is that you post an honest review on Amazon on launch day. If you find the book valuable, we’d also appreciate it if you could help spread the word about our 99-cent launch day special for the Kindle ebook.

Now what’s in it for you as a reader? Video Podcasting Made Easy offers proven strategies and expert tips that will help you succeed with video podcasting. Whether you’re just beginning or looking to add video to an existing audio podcast, this guide covers everything from choosing the right gear to editing and promoting your content. By the end, you’ll have the tools to reach a wider audience and increase your influence and impact—all through the power of video podcasting.

This 120-page book was crafted over several months through unscripted, weekly video conversations between Kevin Kolbe and me. Written in a conversational format, it has been edited for length and relevance while retaining the depth of our original discussions. You’ll also find a foreword by Podfest Expo founder Chris Krimitsos.

If you’re interested, apply for your review copy here.

Thank you for considering this opportunity. We look forward to hearing your thoughts and seeing your review on launch day!