Honoring Our Veterans and Celebrating the Changing Face of Our Heroes

On this Veterans Day we celebrate and honor the men and women who’ve committed their lives to ensure our safety, freedom, and liberty.

Across the Country and around the world, our men and women in the armed forces represent the changing face of America.

According to Pew Research, “Today’s active duty military is smaller and more racially and ethnically diverse than in previous generations. The gender dynamics also have changed over the course of the past 50 years, with more women serving in the military – and as ranking officers – in 2017 than ever before."

We salute the 16% of Latinos-women and men serving the United States of America. Gracias for your sacrifice. And to the familias of our veterans who have lost their life-- no words can express our gratitude. Our condolences to you, today and the other 364 days of the year we honor you and your sacrifice. Your daughters, sons, husbands, wives, fathers and mothers will never be forgotten. 

To our women, you truly are our super woman—leaving behind your family so that we can remain safely in our homes and communities pursuing our dreams.

Women are assuming a more prominent roles, in 2017, women represented 16% of the overall active duty force, that is an increase from 9% in 1980 and just 1% in 1970.

Since the 70’s the percentage of officers who are women has steadily. In 1975 just 5% of commissioned officers were women, and, by 2017, the number has risen to 18%.

As we close out this day in your honor, The Imagen Group salutes all who have served, are currently serving, and the families.

“As we express our gratitude, we must never forget that the highest appreciation is not to utter words, but to live by them”

-John Fitzgerald Kennedy