Hong Kong’s vanishing neon lights, athlete endorsements, and Southeast Asian hiccups for TikTok Shop
One of our features this week looks at another aspect of nightlife: nocturnal cityscapes, in this case Hong Kong and its increasingly less neon-drenched streets. Though Hong Kong’s neon signs are threatened by strict regulations, as RADII’s Sebastien Raybaud discovered, passionate advocates are committed to preserving this unique slice of the city’s visual culture.? Speaking of advertisements, with the Olympics all wrapped up, there’s a whole new roster of Chinese star athletes ending up on billboards. Rachel Lu took a look at what can make an athlete the perfect ambassador for a brand. Personally, I’m excited that I — maybe — won’t need to listen to the same Eileen Gu laundry detergent ad twice on a 30-second elevator ride.? Here’s what was happening in, around, or connected to China this past week:
Intrigued? Keep scrolling, my friend.
The beating heart of a city, its effervescent soul ever flickering day and night — in Hong Kong, neon signs are threatened, but for the time being continue to stand silhouetted against the dark night skies, dancing with their curvilinear shapes.?
Check out the full article by Sebastien Raybaud on our website.?