Home Court Advantage: Reimagining Foot Locker's 34th Street Flagship

Connor Construction played a pivotal role in this iconic project, providing general contracting services and consult during the design development phase. The team coordinated all construction including key elements and features of the newly reimagined space.

The project presented challenges, involving: hidden site conditions, the feasibility of certain design elements, careful coordination with neighboring tenants and subcontractors to minimize disruption. These challenges were met with precision and collaboration, ensuring that the project was completed within the accepted budget and schedule constraints.

The 34th Street flagship stands as a testament to the power of thoughtful design, collaborative execution, and innovative technology in modern retail, continuing to serve as a cultural beacon and a hub for sneaker enthusiasts around the world.

“I’m proud of our team & how they adapted to changes in real time while keeping the quality we expect for Foot Locker. Both the construction & design teams within Foot Locker were collaborative and a pleasure to work with. I personally love how the interactive features like the 3-D shoe fitting station and the Clinical Digital Experience integrate into the space.” - David Muracco , Project Manager