Hollywood Doesn't Get It
Newsletter 15
The strike is not over and AI is a major sticking point. What is Hollywood’s fear of AI and is it justified? There are so many aspects to AI, but let’s keep the dialogue focused generative AI, which is the perceived foe of the Writers Guild. Having worked with Jasper, Bard and ChatGPT, their sense of humor is lacking so there is one upside to having real writers drive this. Comedy writers are marked “Safe.” What is the true opportunity? It is using genAI as a tool and not a replacement. A place to brainstorm. A place where you don’t have to enter the name of the character or IP, but make some generic prompts that might help you work through a scene, a premise, a dialogue. The writer is still the conductor here, rejecting, discussing and synthesizing whatever might come from the robot, actually the software, there are no robots. Because humans are driving this, it should be protectable.
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AI Roundup
Fears about what an AI can do are overblown according to a theoretical physicist who compared the technology to a 'glorified tape recorder'. Artificial intelligence?has made plenty of leaps forward in recent times but people's opinions on this emerging technology are quite divided.
AI goes to Hollywood: Navigating the double-edged sword of emerging technology in storytelling Greg Harrison, CCO at MOCEAN, sees AI not as a creative collaborator, helping media professionals navigate the expanding universe of storytelling possibilities.
Google is trialling a digital watermark to spot images made by artificial intelligence (AI) in a bid to fight disinformation. Developed by DeepMind, Google's AI arm, SynthID will identify images generated by machines.
OpenAI could generate over $1 billion in revenue over the next year — far more than the company's previous revenue projections, reports The Information, citing an anonymous source. That figure suggests the company is currently generating more than $80 million a month in revenue. OpenAI was valued at $27 billion earlier this year, and generated just $28 million in revenue last year before it started charging users for ChatGPT. Back in February, the chatbot became the fastest-growing app ever, hitting 100 million users sooner than Instagram, Netflix or TikTok — though it quickly lost the title to Meta's Threads app.
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We are living through one of the most transformative tech revolutions of the past century. For the first time since the tech boom of the 2000s (or even since the Industrial Revolution), our essential societal functions are being disrupted by tools deemed innovative by some and unsettling to others. While the perceived benefits will continue to polarize public opinion, there is little debate about AI’s widespread impact across the future of work and communication.
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? 2023?Curt Doty Company?LLC. All rights reserved.?RealmIQ?is a Curt Doty Company. Reproduction, in whole or part, without permission of the publisher is prohibited. Publisher is not responsible for any AI errors or omissions. Interested in?Sponsorships?
Chief Creative Officer (CCO) at IPS Studios
1 年Nicely written, Curt. A good health perspective. I'm over the fear, doom, and gloom crowd. It's a fantastic tool, now do something coherent, creative, and moving with it.
Global Creative Director | AI Adoption Leader | Podcast Host/Producer | Board Advisor | Brand Architect | 18 Telly Awards | 2 Emmy Nominations | Former @webershandwick @universalpictures @trailerpark
1 年Are you working in Hollywood? Are you embracing some type of AI? Post your thoughts.