High potential in spanish audiobook market!

High potential in spanish audiobook market!

Latin American publishers need to understand how the audiobook market has evolved in recent years in order to learn from the mistakes made in the past. Also ,they need to be very aware of trends and new forms of consumption.

Better than trying to get users to adopt a new platform, is to use the channels that listeners are already accustomed to using to bring content to them. In Spanish-speaking markets alone, millions of users already pay for audio content. It is important not to exclude this enormous amount of people from the possibilities of the audiobook.

In this context, Zebralution embarked on a journey as a pioneer of digital audio almost 20 years ago, to consolidate itself as an expert company in the audiobook, music and podcast ecosystem, which is now developing a project to boost the audiobook market in Spanish language. Read more here!

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