High level marketing and business development expertise, without the cost of a full-time member of staff

Too often businesses get caught up in what they offer, rather than looking at the benefit of what they offer. The challenge many companies face is to position their product or service from the outside in. I work with organisations that want to align their products and services to meet stakeholder needs, allowing them to successfully achieve business and commercial objectives.

Companies that are expanding quickly need high level expertise. However, it is not always clear how to build teams efficiently and sometimes companies needs assistance in creating the right marketing infrastructure. My experience includes coaching business owners and mentoring marketing teams. So whilst I am able to assist you with immediate business development and marketing strategies, I can also help you to build the right team for your business, so that you can take my work and continue to implement it in the longer-term.

The key to a successful business is to know your route to market.

Just a few ways I can help you to use marketing effectively:

• Develop strategies to align your product / services with commercial opportunities;
• Product and market development strategies;
• Create a marketing plan to help deliver your sales targets;
• Review and advise on all elements of your communications mix, including branding, social and digital;
• Provide interim marketing support and help you build your team internally; and
• Help you to communicate your product / service with various stakeholders including customers, investors and influencers.