Hidden and Interesting Facts about #SEO
Shivam Sharma
Digital Marketing Manager - Burlington English | Brand Awareness | Lead Generation | SEO | Facebook Ads | Google Ads | Email Marketing | Marketing Automations | EX- Ratna Sagar
?? Google's search algorithm updates occur around 500-600 times a year, but major updates like Panda or Penguin are less frequent.
??The first #Google algorithm was called "Backrub" and was created by Larry Page and Sergey Brin in 1996.
?? Voice search is on the rise; by 2020, it was estimated that 50% of all searches would be voice-based.
?? Mobile optimization became crucial after Google's mobile-first indexing, where it primarily uses the mobile version of a site for ranking and indexing.The top 5 search results on Google get 75% of clicks, making ranking high in search results critical.
?? Click-through rate (#CTR) can impact rankings; higher CTRs are often associated with better search rankings.
?? "Google Sandbox" is a theory suggesting that new websites are put into a probationary period, impacting their ability to rank highly for competitive keywords.
?? Page speed significantly affects SEO; slow-loading pages can negatively impact #rankings.
?? Structured data markup can enhance search results with rich snippets, providing more information to users directly on the search page.
?? "Dwell time" (the time a user spends on a page before returning to the search results) may influence rankings; longer dwell times may signal valuable content.#digitalamarketing #learningprogress #seo