Hey, you got AI in my business....
Bret Greenstein
Partner and Generative AI Leader @ PwC, TED AI speaker, SwissCognitive Global AI Ambassador, DataIQ 100 Leader. Transforming Businesses with Generative AI.
....and, you got business in my AI
Transforming businesses to leverage the unique capabilities of generative AI requires that Business and AI fully mix, creating something much better. Generative AI and business processes are like two distinct, yet complementary flavors—think of the iconic combination of chocolate and peanut butter in a Reese's Peanut Butter Cup. Just as those flavors blend to create something better, integrating AI with business expertise results in transformative outcomes that neither could achieve alone.
AI leaders bring a new cutting-edge technology and innovation to the table. They can use Generative AI to transform complex documents and data into insights and actions that enable new ways of working for efficiency and speed. However, without a deep understanding of the nuances of existing business processes, customer relationships, and industry-specific challenges, these innovations don't deliver real outcomes.
Conversely, business leaders possess critical knowledge about their industry, customer needs, the meaning in their data, and the strategic nuances that drive financial and operational success. Yet, without a solid grasp of AI's potential and limitations, they will miss out on opportunities to revolutionize their business models and service delivery.
The magic happens when AI leaders and business executives collaborate:
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I encourage all business leaders to reach out to your AI counterparts. And to the tech innovators, make the first move to understand the core of the business side. Together, you can create something as perfect as peanut butter and chocolate coming together—where transformation is enabled by the growing capabilities of Generative AI to create competitive advantage.
The future of business is transformed with Generative AI!
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