Here's why you write online

There are enough and more people advocating digital writing. So here's me stacking up all the myriad reasons in this one article. Come back here anytime you wonder why it's worth putting yourself out there.

  1. Find your community - It’s not enough to know people in real life. You need to scale. Your ideas need to scale. You do that with your digital presence. Expand your being by going digital. Share your thoughts and your stories, your learnings as well as your opinions. Eventually, you’ll find your tribe. And that is what’s important. Your tribe could become your system of support, validation, fame by being your clients, your brand advocates, and your research group. Whatever you need, okay? It's okay to need all of that. Do it and do it now.
  2. Let the sunlight in - Nothing clarifies your thoughts more than letting other people see it. Just the act of putting it out there, packaging them your way and watching people react to it, has immense power to change the way you process them. That’s worth something. Each and every little idea or initiative you may have, could be tested on a small group of people who are interested in the subject or better still, invested in it. There’s nothing quite like testing something out before you have a chance to go all in.
  3. Document it - An unexamined life isn’t worth living, so says a famous philosopher. See I forget his name but I do remember his words. They’re profound. If you look at life as your one chance at sampling your existence (the space I'm in currently for more reasons than one), you’d probably feel the desire to document some of your most significant moments, beliefs, thoughts, ideas, and achievements. Wouldn’t you say digital media is the right channel for it? And, who am I to tell you that peach daiquiri by the sunset picture of you isn’t significant? And, why should you even let me. Every peach daiquiri YOU have is significant to YOU. Document it. If you regret it when you’re 84, delete your account. But, think of the day you’re 84 and your biggest regret is not having a picture of that peach daiquiri.
  4. Network it - Your brain dump is literally all you own in life. Expand its area. Take the real estate it could attract. Take it all. Go for it. Only one chance. Spread your ideas and build your influence. It’s the kind of thing that gives you compounding returns. Not just in financial terms but in people terms. I’m glad Marcus (Aurelius) wrote about his meditations. Aren’t you?

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