Here's the Truth about growing a cult following

Here's the Truth about growing a cult following

Yo - as I'm sure all the kids still say - welcome to the latest issue of the How To Start A Cult?newsletter.

This is the newsletter for you if...

... You are a brand marketer or marketing lead responsible for growing your brand

... You are a business or brand owner looking to kickstart your growth

... You are an entrepreneur and want to different approach to stand out

... You operate in a saturated market and are struggling to differentiate

... You hate the idea of copying what everyone else is doing and want to try something different (and more fulfilling, fun and impactful)

If so, do this:

>>> Subscribe right now (click that little link up in the top right-hand corner)

Subscribe, and every week, I will show you how to build on the 7 Cult Commandments to help you be bold, stand out, and grow a cult following.

In this issue, we look at what it takes to become a Cult Leader by focusing on some more realistic leader traits than many others suggest (it's a little tongue-in-cheek), I also speak with acclaimed singer and YouTube Carrie Griffiths about her journey to grow her YouTube following and I outline how to grow a cult following if you have a coaching business.

If you want to dive deeper into the CultBrand method, check out the training, workshops, and challenge events that will be happening soon.

And, as always, if you've not read the book and want to buy on Kindle, paperback or audiobook, go to?www.howtostartacult.co.uk/book



[Watch] The 7 Habits of Highly Effective Cult Leaders

If all the fake insincerity and preachiness on LinkedIn are designed to make you feel sick to your stomach with guilt and feeling worthless, this is your antidote.

No one sticks to the “get up at 5 am”, “meditate and journal daily” BS everyone tells you they do. That’s why I've taken it upon myself to offer an alternative 7 Habits, specifically for Cult Leaders.

Unlike the LinkedIn crew's efforts, I 100% guarantee you can nail most of these.

Watch my 7 Habits of Highly Effective Cult Leaders live workshop now. Click the image below to watch or click the link here.

Jody and Carrie discussing how to grow an audience on YouTube

[BTW - the live workshops are all hosted in the Cult Leaders - How To Start A Cult community on Facebook. To watch the video, you will need to join the group here.]



Join the next 5-Day Build A Cult Challenge - starting 1st August

Dates: Thursday 1st August-5th August 5 pm BST/12 pm ET

Let me show you how to be bold, build belonging and attract a band of devoted followers for your business, brand or community in just five days

Launch or grow your cult even if you don’t know where to start and you don’t have any followers right now

Join the challenge and you will learn:

  • How to build the right mindset to gain the courage and confidence to become a Cult Leader
  • How to effortlessly attract your ideal followers by getting clear on your cult growth strategy?
  • How to deepen connection with your audience
  • The secret to turning your biggest fans into your most powerful recruiters
  • How to stand up, stand out and be bold in your sector or industry

It’s completely free to join - and there is a whole bunch of freebies, prizes and giveaways during the challenge – when you join LIVE!

Join the challenge here: howtostartacult.co.uk/challenge




[Watch] The truth about growing an audience on YouTube - with Carrie Griffiths

If you have a Polarising Message ready to go, a bunch of juicy Enemies ready to throw rocks at, and you're bursting to show potential cult followers how you're Different...

... the next step is picking the perfect Broadcast channel to bring it all together. (Cult Commandment No.4 - Thou shalt bang thy drum over and over and over...)

However, the reality of growing an audience on any platform is never as easy as it appears. To understand what it takes to build an audience, I jumped on a call with Carrie Griffiths, an international best-selling artist, voice coach, and now YouTuber, to discuss all things broadcast.

Jody and Carrie discussing how to grow an audience on YouTube

Carrie is a member of my Cult Leader Academy, and if you want to discover what you’ll likely experience as you develop mastery of a broadcast channel or platform (in real life rather than from the perspective of TikTok douchefluencers), this is worth watching.

Watch to discover…

  • Why Carrie chose YouTube over all the other options available to build an audience
  • Why you need to focus less on chasing fads and focus more on what you will do
  • Why adherence is the only metric to measure (when you get started)
  • How to build a cult following with a tiny audience (it's a cult following, duh...)
  • Why numbers don't matter, only engagement and depth of connection and belonging
  • Why experience is the best teacher (so stop dicking about and get started)
  • Why your broadcast channel needs to have a clear message (and why it is important to never deviate - especially to try and get more likes, shares and subscribers)

Join the Cult Leaders Community on Facebook to watch The Truth About Growing An Audience On YouTube - with Carrie Griffiths now: https://fb.watch/tfDYH2pjho/

[BTW - the live workshops are all hosted in the Cult Leaders - How To Start A Cult community on Facebook. To watch the video, you will need to join the group here.]



[Read] How To Start A Cult... For Coaches (a breakdown)

If you have a coaching business and want to know how to build a cult following for your brand…

… I break down exactly what to do in my latest LinkedIn post here:

Click the image to go straight to the post or go here: https://www.dhirubhai.net/feed/update/urn:li:activity:7221524114132406272/



Cult Training and Workshops


Thursday? 25th July 1pm BST

Live - “If I Had To Start Again…” - Building A Cult From Zero

Discover what I would do today if I had to build a cult following from scratch - including avoiding all the mistakes I made the first time. If this is you, right now - you need to watch this live session. Register for the live here.

[BTW - the live workshops are all hosted in the Cult Leaders - How To Start A Cult community on Facebook. To watch the video, you will need to join the group here.]


Friday 26th July 12pm BST

Workshop - How to build a cult following for your brand

Discover how to build a cult following for your brand, business or community, even if you don't have any followers right now and you don't know where to start. This free workshop gives you all the answers. Register here:

>>> Join the free workshop, How To Build A Cult


Thursday 1st August-5th August, 5pm BST/12pm ET

The 5-Day Build Your Cult Challenge

Join the free Cult Challenge and get everything you need to start or grow your cult following in just five days. Click below to join and get access on 1st August when it starts.

>>> Register here: www.howtostartacult.co.uk/challenge




Ready to build a cult following? Here is how to get started:


Get the book, How To Start A Cult

Read the best-selling book and Business Book Awards finalist on ebook, paperback or audiobook to discover the 7-step process to build a cult following. howtostartacult.co.uk/book

Join the Cult Leader community

Jump on over to the free How To Start A Cult - Cult Leader community on Facebook for regular live workshop and sessions on growing your cult following and building your brand. Click here to join the community.

Join the waitlist for the Cult Leader Academy program

The next intake for the Cult Leader Academy program opens soon, including step-by-step video training on every component of the CultBrand method, live strategy calls with me and tools, resources and challenges to keep you moving forward. Join the waitlist here.

Book a 1-2-1 consultation with me

If you're ready to invest in moving forward with growing your brand faster and want to book a consultation with me, there are limited spots each month. DM me for more details of our 1-2-1 consulting options.


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