Here We Come: The Future of SiriusXM

Here We Come: The Future of SiriusXM

SiriusXM is a force. Come for the celebrity star power and exclusive partnerships (like with six major sports leagues), stay for the innovative, always-on, curated content you can’t get anywhere else. With a presence in 150M vehicles, your audience is here. And as an advertiser, the opportunity is now.


IN THE NEWS

The next generation of audio is here

Shaping the future of audio is at the core of who we are as SiriusXM—from launching our first satellite into space over 20 years ago, to now a new era of innovation. A fresh look, exciting new content, expanded distribution, and a next generation SiriusXM app hitting the market next month. Check it out here!

Or, check it in the press: Variety, CNBC, and The Hollywood Reporter.


THE SIRIUSXM ADVANTAGE

Expand your media mix

If you haven’t added SiriusXM to your plan yet, here are a few reasons to (re)consider:

  • It works: 77% correlation between hearing an ad and making a purchase

  • Share of voice: Fewer ads means more share of voice for advertisers

  • Additional reach: Bundled buys mean 70% incremental reach/unduplicated audience from Pandora or SoundCloud

There’s plenty more: 5 reasons to buy.


Fueling fandom

It’s gametime, baby. SiriusXM is a powerhouse for sports content—and this is your opportunity to get in on the live action, for a fraction of the TV price. Check out just a few of our Q1’24 sports opportunities:

  • SIRIUSXM SUPER WEEK: From kick-off to the final drive of the Big Game, SiriusXM is getting up close and personal with one of the hottest sporting events of the year. With sponsored brand spots and Big Game talk programming throughout every pinnacle moment of the season across the SiriusXM platform, this is your chance to get your brand in front of super fans everywhere.

  • BUSTED OPEN: Wanna get in the ears of 1.3M+ fiercely loyal WWE fans across satellite, podcast, and YouTube? Then this is the opp for you. With live reads on SiriusXM’s Fight Nation and host reads on the hit podcast Busted Open (with rerelease on YouTube), this cross-channel promotion is your all-access pass to a knock-out audio campaign.

Interested? Click here to tell us more about what you want to do.


Brew up SiriusXM's hit streaming station The Coffee House

JUST FOR YOU

A little station feature, picked by us, for you. Take a pause and unwind with The Coffee House?on SiriusXM Channel 17.


A lil’ something extra

In ADWEEK: Audio reigns supreme

Podcasts that are bringing peace of mind

Speaking of in-car, AM/FM is on the outs

Did you see our newest report? Digital Audio vs...

Our latest from Pass the Mic: Preeti Nadgar

Want more insights into audio from SXM Media? "Subscribe" to make sure you don't miss the latest inspiration and news from around the industry. Thanks for reading!

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